Sports Content Creator

3 weeks ago

Faridabad Haryana India, Haryana Manav Rachna Educational Institutions Full time

Job Title: Content Creator

Department: Sports Collaboration & Initiatives, Manav Rachna Educational Institutions

Location: Faridabad

Employment Type: Full-time

Position Overview

The Content Creator will play a key role in shaping the narrative of our sports initiatives by creating engaging, high-quality content for digital and print platforms. The role requires a deep understanding of sports communication, creativity in storytelling, and the ability to translate sporting activities and CSR initiatives into compelling visual and written formats that drive awareness, engagement, and brand value.

Key Responsibilities

Content Strategy & Creation

  • Develop and execute content plans aligned with the organization’s sports events, academies, and CSR initiatives.
  • Create high-quality digital, social media, and print content – including articles, videos, infographics, and social media posts.
  • Generate engaging storytelling content around athletes, coaches, training journeys, community programs, and event highlights.
  • Draft press releases, blogs, and newsletters showcasing milestones, achievements, and impact stories.
  • Collaborate with internal teams to maintain a consistent tone and voice across all platforms.

Digital & Social Media

  • Manage and grow the organization’s social media presence across platforms (Instagram, YouTube, LinkedIn, Facebook, X, etc.).
  • Plan and execute content calendars for sports events, tournaments, and campaigns.
  • Work with designers and video editors to produce reels, highlight videos, and creative graphics.
  • Track engagement metrics and optimize content for reach and performance.

Event Coverage

  • Provide on-ground content coverage during national and international sports events and academy tournaments.
  • Capture and curate athlete interviews, behind-the-scenes stories, and post-event recaps.
  • Coordinate with photographers, videographers, and media teams for timely publication.

CSR & Impact Communication

  • Develop compelling narratives around CSR sports projects, showcasing community impact and success stories.
  • Support donor/partner communication by creating project updates, case studies, and impact reports.
  • Assist in developing presentations, brochures, and documentation for CSR reporting and brand partnerships.

Qualifications & Skills

Education:

  • Bachelor’s/Master’s degree in Mass Communication, Journalism, Marketing, Sports Management, or related field.

Experience:

  • 2–5 years of experience in sports content creation, digital marketing, or media production.
  • Prior experience in sports organizations, federations, media houses, or CSR storytelling is preferred.

Technical Skills:

  • Strong writing and editing skills with an eye for detail and storytelling.
  • Proficiency in using social media tools (Meta Business Suite, Hootsuite, etc.).
  • Basic knowledge of Canva / Adobe Creative Suite (Photoshop, Premiere Pro, Illustrator) preferred.
  • Familiarity with video scripting, voiceovers, and podcast content is a plus.

Soft Skills:

  • Passion for sports and understanding of various sporting disciplines.
  • Strong interpersonal and communication skills.
  • Ability to work in a fast-paced, event-driven environment.
  • Creativity, initiative, and a collaborative mindset.

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