Senior Media Buyer
3 weeks ago
Sr. Media Buyer
Job Description
Experience Required:
- 2 to 3 years of experience as Media Buyer with an Digital Advertising Agency.
Major Roles & Responsibilities:
- Responsible for the creation of the ad account
- Responsible for the creation of the audiences
- Responsible for setting up the campaigns
- Responsible to monitor and auditing the campaigns
- Highlighting any discrepancies on the rates and expected KPIs
- Conducting analysis on a weekly basis and suggest further optimizations
- Collectively giving insights for the monthly reports to the planner
- Must conduct Pixel firing and pixel placements
- Responsible for the timely sharing proof of service to the planners
- Using Analytics tool such as Google Analytics, SimilarWeb, SEMRush for industry benchmarking
- Knowledge on Amazon Ads, Flipkart Ads and awareness of to run the ads on E-Commerce Platforms
- Assisting the Media Buyer in the day-to-day executions.
- Taking accountability for the work assigned and ensuring a smooth workflow between planning and buying team.
Skills Required:
- Strong Communication & Time management skills
- Strong attention to detail, problem solving attitude and having an analytical mind
- Knowledge of Google Analytics, SimilarWeb, SEMRush
- Knowledge of Amazon Ads, Flipkart Ads
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