Marketing Manager

2 weeks ago

Mumbai, Maharashtra, India NMIMS Full time

Marketing Manager (Performance)

Brief:

NIMS University, a leading educational institution in India, seeks a passionate and results-oriented Performance Marketing Manager/Assistant Manager to join our dynamic marketing team. In this pivotal role, you will spearhead the development and execution of data-driven digital marketing campaigns to drive student enrolments, increase brand awareness, and foster engagement across various platforms. You will collaborate with multiple agencies and cross-functional teams to develop and implement innovative marketing strategies that align with the goals and objectives of numerous Schools and Campuses.

Duties & Responsibilities:

Develop and implement comprehensive performance marketing strategies across various digital channels (search, social media, display advertising, etc.) to achieve student enrolment and engagement goals. Manage and optimise paid advertising campaigns (PPC, social media ads) to maximise return on investment (ROI). Utilise data analytics and performance metrics to optimise campaigns, allocate budgets effectively, and maximise return on investment (ROI). Collaborate with internal teams (admissions, website, call centre) to ensure seamless campaign execution and messaging consistency. Stay up to date on the latest digital marketing trends and technologies to identify new growth opportunities. Generate reports and provide data-driven insights to inform strategic decision-making. Conduct in-depth market research and analysis to identify target audiences, trends, and growth opportunities. Manage and mentor a team of digital marketing specialists, fostering their professional development and ensuring efficient execution of campaigns.

Qualification and Work Experience:

Full-time MBA from a recognised University specialising in marketing with a strong focus on digital marketing. 8 to 10 years of experience in a marketing agency or with a brand in a performance marketing role. Demonstrated success in managing and optimising digital marketing campaigns across multiple channels. Experience working in a complex/matrix organisational structure is highly preferred. Prior experience in the education sector is a plus.

Skills & Abilities:

Soft Skills:

Data Analytics: Proficiency in data analytics tools and techniques to analyse campaign performance data and identify trends. Marketing Platforms: Proficient in using marketing platforms such as Google Ads, Facebook Ads, etc., to streamline campaign management and reporting. Search Engine Marketing (SEM): Knowledge of search engine optimisation (SEO) and Search engine marketing (SEM) principles. Social Media Marketing: Expertise in developing and managing social media campaigns across various platforms. Attribution Modelling: Understanding and applying marketing attribution models to measure the effectiveness of marketing campaigns.

Hard Skills:

Communication: Excellent written and verbal communication skills to collaborate effectively with internal and external stakeholders. Collaboration: Ability to work collaboratively with various internal and agency partner teams to achieve common goals. Interpersonal Skills: Strong interpersonal skills to build relationships and foster a positive work environment. Problem-Solving: Ability to analyse problems, identify root causes, and develop solutions. Time Management: Excellent time management skills to prioritise tasks and meet deadlines in a fast-paced environment.

  • Performance Marketing Manager

    2 weeks ago

    Mumbai, Maharashtra, India TYS Performance Marketing Consultants Full time

    We're an agile team and we want someone that's as quick as we are - on their feet and with their wit, too.You'll spend your day working on Meta & Google Ads and of course the plethora of analytics and insights that come with it, essentially aiding the build and rebuild of both young and veteran brands, country-wide. And perhaps with your effort, we might...

  • Digital Marketing Intern

    2 weeks ago

    Mumbai, Maharashtra, India Kalpdinero Marketing Full time

    skills required: Are available for full time (inoffice) internship Should have a good idea of digital marketing, SEO, SEM Should have good communication skills. Should be available for the minimum of three months.Responsibilities: Handling social media marketing.Handling SEO and SEM. Finding relevant data for marketing purposes. Handling Google AdWords,...

  • Social Media Marketing Intern

    1 week ago

    Mumbai, Maharashtra, India Marketing Mojito Full time

    Job SummaryWe are looking for a talented Social media manager to administer our and our client's social media accounts. You will be responsible for creating original text and video content, managing posts and responding to followers. You will manage our company image in a cohesive way to achieve our marketing goals.As a Social media manager, we expect you to...

  • Sales and Marketing Intern

    2 weeks ago

    Mumbai, Maharashtra, India Marketing Couch Full time

    ResponsibilitiesContribute to marketing and creative brainstorming initiativesIdentify and propose internal/external ideas and initiatives to help promote general awareness of the company brandQualificationsBachelor's degree or equivalent experienceFresher in marketing/brand managementExcellent written and verbal communication skillsAbility to manage...

  • Digital Marketing Intern

    2 weeks ago

    Navi Mumbai, Maharashtra, India BrainTickle Marketing Full time

    As an intern in digital marketing, you will play a crucial role in supporting our marketing team in various tasks related to digital campaigns, content creation, and social media managementYour responsibilities will include:Social media management: You will help manage our social media accounts by scheduling posts, monitoring engagement, and analyzing...

  • Digital Marketing Executive

    2 weeks ago

    Mumbai, Maharashtra, India Unstoppable Marketing & Branding Full time

    Job Title: Digital Marketing Executive Company: UNSTOPPABLE Location: Andheri West, Mumbai About Us: Unstoppable is a dynamic and rapidly growing company at the forefront of the digital marketing landscape. We pride ourselves on creating innovative and impactful marketing campaigns that drive results and help our clients achieve their business goals. We are...

  • Digital Marketing Executive

    2 weeks ago

    Mumbai, Maharashtra, India Unstoppable Marketing & Branding Full time

    Job Title: Digital Marketing ExecutiveCompany:UNSTOPPABLELocation:Andheri West, MumbaiAbout Us:Unstoppable is a dynamic and rapidly growing company at the forefront of the digital marketing landscape. We pride ourselves on creating innovative and impactful marketing campaigns that drive results and help our clients achieve their business goals. We are...

  • Digital Marketing Executive

    2 weeks ago

    Mumbai, Maharashtra, India Unstoppable Marketing & Branding Full time

    Job Title: Digital Marketing ExecutiveCompany:UNSTOPPABLEAbout Us:Unstoppable is an innovative and swiftly expanding company leading the way in the digital marketing field. We take pride in creating groundbreaking marketing campaigns that deliver results and support our clients in achieving their business objectives. Seeking a skilled Digital Marketing...

  • High Salary: Performance Marketing Manager

    2 weeks ago

    Mumbai, Maharashtra, India TYS Performance Marketing Consultants Full time

    We're an agile team and we want someone that's as quick as we are - on their feet and with their wit, too.You'll spend your day working on Meta & Google Ads and of course the plethora of analytics and insights that come with it, essentially aiding the build and rebuild of both young and veteran brands, country-wide. And perhaps with your effort, we might...

  • Marketing Assistant

    2 weeks ago

    Mumbai, Maharashtra, India Quello Marketing Solutions Full time

    Looking for a Marketing Assistant, based out of Mumbai.Roles and responsibilities include:Managing day to day operations - internal and for client projectsWorking on database, designing the pitching presentationsWorking on marketing strategyManaging social media marketing for the organisationSkills required:Proficiency in EnglishKnowledge of MS Power Point,...

  • Business Development Manager

    2 weeks ago

    Mumbai, Maharashtra, India Senate Marketing Full time

    Senate Marketing is a fast-growing Digital marketing agency specializing in digital marketing strategies and campaigns. We are seeking a highly motivated and experienced Business Development Manager to join our team and help drive our continued growth and success. As the Business Development Manager, you will be responsible for identifying new business...

  • Marketing Coordinator

    2 weeks ago

    Mumbai, Maharashtra, India Adiz Marketing Solutions LLP Full time

    We are looking for a Marketing Coordinator.Coordinating with various vendors.Coordinating marketing campaigns: The marketing coordinator manages the day-to-day execution of marketing campaigns, ensuring that all tasks are completed on time and within budgetConducting market research:The marketing coordinator is responsible for conducting research on market...

  • Social Media Marketing Intern

    2 weeks ago

    Mumbai, Maharashtra, India Webboom digital marketing Full time

    Creates marketing and social media campaigns and strategies, as well as content ideas and implementation plans. Working with diverse corporate department members, such as advertising, product development, and brand management ensures brand consistency in marketing and social media communications. Reports progress to senior marketing management Increases and...

  • Digital Marketing Intern

    2 weeks ago

    Mumbai, Maharashtra, India Silverhash Digital Marketing Full time

    Selected intern's day-to-day responsibilities include but not limited to:Digital Marketing related tasks.Managing and Monitoring social media.Performing online research on client's industry trends.Business Development.Assistance in other Digital Marketing Activities.Job Type: InternshipContract length: 1 monthPay: From ₹1,000.00 per monthSchedule: Day...

  • Account Manager

    2 weeks ago

    Mumbai, Maharashtra, India Unstoppable Marketing & Branding Full time

    Title:Exciting Opportunity: Join Us as a Client Servicing Executive atUNSTOPPABLEAre you passionate about client relations and ready for an exhilarating career opportunity? Unstoppable is seeking talented individuals to join our team in Andheri WestCompany Name:UNSTOPPABLEPosition: Client Servicing ExecutiveLocation: Andheri West, MumbaiExperience: 2-3 years...

  • Account Manager

    2 weeks ago

    Mumbai, Maharashtra, India Unstoppable Marketing & Branding Full time

    Title:Exciting Opportunity: Join Us as a Client Servicing Executive atUNSTOPPABLEAre you passionate about client relations and ready for an exhilarating career opportunity? Unstoppable is seeking talented individuals to join our team in Andheri WestCompany Name:UNSTOPPABLEPosition: Client Servicing ExecutiveLocation: Andheri West, MumbaiExperience: 2-3 years...

  • Account Manager

    2 weeks ago

    Mumbai, Maharashtra, India Unstoppable Marketing & Branding Full time

    Title: Exciting Opportunity at UNSTOPPABLE: Client Servicing Executive PositionDo you have a passion for client relations and are you ready for an exciting career opportunity? Join the team at UNSTOPPABLE in Andheri West, MumbaiCompany Name: UNSTOPPABLEPosition: Client Servicing ExecutiveLocation: Andheri West, MumbaiExperience: 2-3 years in Client...

  • Business Development Manager

    2 weeks ago

    Mumbai, Maharashtra, India Senate Marketing Full time

    We are seeking a dynamic and results-driven Business Development Representative to join our team. This role is commission-based, offering a lucrative opportunity for individuals with a proven track record in business development and client acquisition. The successful candidate will play a pivotal role in expanding our client base and driving revenue...

  • Digital Marketing Specialist

    2 weeks ago

    Navi Mumbai, Maharashtra, India ShiVen InfoTech - Digital Marketing Agency Full time

    Company Description ShiVen InfoTech Digital Marketing Agency, located in Navi Mumbai, specializes in Website Development, Software Development, Digital Marketing, Branding Building, Social Media Marketing, and Graphic Designing. Role Description This is a full-time on-site role for a Digital Marketing Specialist. The Digital Marketing Specialist will be...

  • Marketing Manager

    1 week ago

    Mumbai, Maharashtra, India Riverforest Connections Private Limited Full time

    Mumbai : Marketing Manager Location : Mumbai, BKC Job Description : We are seeking a dynamic and results-driven Marketing Manager to join our team. The Marketing Manager will be responsible for developing and executing comprehensive marketing strategies to promote our real estate listings and brand. The ideal candidate will have a strong background in...