Social Media Executive

2 weeks ago


Hyderabad, Telangana, India Adfactors PR Full time

We are seeking a dynamic and creative Social Media Executive with strong digital marketing skills to join our team. The successful candidate will work from the client's office in Hyderabad, collaborating closely with the client's marketing team and Adfactors' central team to execute and optimize social media strategies.

Key Responsibilities:

  • Social Media Management:
  • Develop, implement, and manage the client's social media strategy.
  • Create and curate engaging content across various social media platforms (Facebook, Twitter, Instagram, LinkedIn, etc.).
  • Monitor social media channels for industry trends, audience insights, and relevant news.
  • Engage with followers, respond to comments and messages in a timely manner.
  • Analyze and report on social media performance using analytics tools.
  • Content Creation:
  • Collaborate with the client's marketing team to create high-quality and compelling visual and written content.
  • Develop multimedia content including graphics, videos, and infographics.
  • Digital Marketing:
  • Assist in the execution of digital marketing campaigns, including email marketing, PPC, SEO, and content marketing.
  • Coordinate with the Adfactors digital marketing team to ensure alignment with broader marketing strategies.
  • Optimize content for SEO to increase organic reach.
  • Strategy and Analysis:
  • Conduct market research to identify trends and insights.
  • Develop strategies to increase engagement and followers on social media platforms.
  • Provide regular performance reports and suggest actionable improvements.
  • Stay up-to-date with the latest digital marketing trends and technologies.

Qualifications:

  • Bachelor's degree in Marketing, Communications, Business, or a related field.
  • Proven experience as a Social Media Executive or similar role.
  • Strong understanding of digital marketing concepts and best practices.
  • Experience with social media management tools (e.g., Hootsuite, Buffer).
  • Proficiency in using analytics tools (e.g., Google Analytics, Facebook Insights).

Skills:

  • Excellent communication and writing skills.
  • Creativity and ability to produce engaging content.
  • Strong organizational and time-management skills.
  • Ability to work independently and collaboratively.
  • Familiarity with graphic design tools (e.g., Adobe Creative Suite, Canva) is a plus.

Benefits:

  • Competitive salary and benefits package.
  • Opportunity to work with a leading PR firm and a prestigious client.
  • Professional development and career growth opportunities.


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