Associate - Content Marketing

2 weeks ago

Bengaluru, Karnataka, India Klub Blaze Full time
We are India's largest revenue based financing fintech.

Revenue based financing is revolutionary:
instead of paying fixed EMIs to banks or diluting equity to VCs, businesses can now raise capital from Klub and pay simply as a percentage of their revenues

It is:

Fair:
By relying exclusively on data and metrics, we take bias out of decision-making.

Flexible:
Companies pay as a percentage of revenues.

They can choose to raise as little as Rs 2 Lakhs to as much as Rs 20 crs, based on their metrics and needs.


Founder friendly:
No pitch decks, no personal guarantees, no equity dilution, no board seats.

  • All of this makes Klub the most scalable capital partner with capital support that grows with our portfolio companies.

Our journey


We raised $2 mn at an idea stage in December 2019 from Sequoia Capital's Surge program, and marquee investors like Naveen Tewari (InMobi Group), Kunal Shah (CRED), Shradha Sharma (YourStory), and many more.

Post our beta launch ~12 months ago, the company has grown by leaps and bounds:

  • 270+ investments made; portfolio companies include loved brands like Bewakoof, Third Wave Coffee, The Man Company, 9stacks, Mamagoto, and Eat.
Fit, SMOOR

  • Raised $20 mn in August 2021 from GMO (Japan), Alter Global (USA), and others
  • Launched a $25 mn fund in December 2021

About the role


The Content Marketing Associate will be responsible for creating and executing content marketing strategies that drive brand awareness, engagement, and leads.

This role will collaborate to produce high-quality content that aligns with Klub's voice and tones.

What does an ideal day look like?

  • Create high-quality, engaging content that resonates with target audiences, including blog posts, lead magnet resources, webinars, thought leadership articles, and more
  • Collaborate with cross-functional teams (design, product, sales) to ensure content is aligned with Klub's voice and tone and reflects the company's values
  • Identify and track key performance metrics (such as website traffic, engagement, and conversion rates) to measure the success of content initiatives and adjust the strategy accordingly
  • Monitor industry trends and adjust the content strategy as needed to stay ahead of the competition

Requirement:

  • Bachelor's degree in Marketing, Communications, or a related field
  • 2+ years of experience in content marketing, preferably in a B2B and/or Fintech startup
  • Strong writing, editing, and proofreading skills, with the ability to create compelling, SEOfriendly content
  • Familiarity with social media platforms and how to leverage them for content promotion
  • Strong project management skills, with the ability to juggle multiple projects and deadlines
  • Excellent communication and collaboration skills, with the ability to work effectively with crossfunctional teams

Our team
We are a 90-member team based out of Bangalore.

Our founders are Anurakt Jain (VC at DFJ and Vertex, corporate intrapreneur at InMobi; IIT-D, Wharton, CFA) & Ishita Verma (i-banking/investing veteran at Kotak, Unitus Capital, Snyder UAE; LSR, IIM-B).

Here's what our team has to say about working at Klub

What we're looking for:
Fire in the belly, structured thinking, intellectual curiosity, a drive to deliver, exceptional accountability and humility

What you should expect

Incredible professional growth:
Our best performers had 3+ promotions/charter expansions in 2 yrs

International exposure:
Yes, you read it right. Klub's going global and you will have a front-row seat

Salary:
Market-benchmarked compensation

ESOPs:
Get skin in the game, and grow with the company

Generous paid time off:
For days you wake up with sniffles and days when you need to unwind

Healthcare benefits:
Insurance coverage for self, spouse, and kids

Upskilling:
Learning budgets and learning programs

Fun:
Our team likes football matches, board games, frequent team lunches, and partying hard

Diversity:
We do not discriminate on the basis of race, religion, gender, sexual orientation, gender, etc.

3-4 rounds of video or in-person interviews to assess role fit, general aptitude, and cultural fitment

  • Craftsmanship assignments or case studies (for all roles)

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