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Brand Executive

3 months ago


Sola Ahmedabad Gujarat, India WEST-COAST PHARMACEUTICAL WORKS LTD Full time

Job Summary:

Responsibilities:

  • Develop and execute comprehensive product marketing plans to achieve business objectives and drive revenue growth.
  • Lead market research efforts to understand consumer insights, market trends, and competitive landscape.
  • Define target customer segments and develop positioning, messaging, and value propositions that resonate with each segment.
  • Collaborate with product development teams to ensure that product features and benefits align with customer needs and market demands.
  • Create compelling marketing collateral, including product messaging, sales presentations, website content, and promotional materials.
  • Analyze campaign performance metrics and optimize strategies to improve ROI and conversion rates.
  • Manage relationships with external agencies, vendors, and partners to support marketing initiatives.
  • Monitor and manage brand reputation, ensuring consistency in brand messaging and visual identity across all touchpoints.
  • Stay informed about industry trends, emerging technologies, and best practices in brand management and product marketing.

Salary:
₹9, ₹32,240.62 per month

Experience:

- total work: 1 year (preferred)

Work Location:
In person

Speak with the employer