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Digital Marketing and SEO

3 months ago

Ahmedabad, Gujarat, India Rays Techserv Pvt. LTd Full time

JOB DESCRIPTION:
Role & Responsibility

  • Implementing and developing SEO/SMM strategies.
  • Researching the competitors, both onsite and offsite.
  • Performing keyword research for content.
  • Writing engaging SEO/Social Media post content along with the Content.
  • Optimizing content regularly on the website.
  • Maintaining the website on a regular basis.
  • Developing and implementing linkbuilding strategies.
  • Collaborating with the Digital Marketing team.
  • Analysing the website using the analytical tool.
  • Improving website performance.
  • Proposing changes in the website content.
  • Measuring the ROI and success of the website.
  • Staying up to date with the latest Google Algorithm changes

Required Qualifications:

  • Bachelor's degree in Marketing, Communication, Information Technology, or a
related field.

  • 2+ years of work experience as an SEO Executive, SEO Specialist, or a similar position.
  • Professional certification of Search Engine Optimization (SEO)/Social Media
Marketing (SMM) will be the plus point.

  • Excellent understanding and experience with website analytics tools like Moz,
Google Analytics, etc.

  • Sound understanding of conversion and performance marketing.
  • Basic knowledge of HTML and CSS.
  • Good verbal and written communication skills.
  • Ability to work independently or in a team environment as and when required.
  • Demonstrate excellent keyword research techniques.
  • Excellent time management skills.
  • Strong decisionmaking and reasoning skills.
  • Excellent organizational and interpersonal skills.
  • Strong work ethic.

Education Qualifications:

  • BCA, BSC.IT, MCA, MSC.IT, B.Tech, M.Tech

Salary:
Up to ₹420,000.00 per year

Benefits:

  • Health insurance
  • Paid sick time
  • Provident Fund

Schedule:

  • Monday to Friday

Experience:

- total work: 2 years (preferred)