Tl - Digital Marketing

2 weeks ago


Mumbai, Maharashtra, India Kapil Consultancy Recruitment Services Full time
Overview
Position - Team Leader - Paid campaigns
Role

  • Developing strategies and tactics to ensure Cost per lead and Cost Per Acquisition are as per agreed parameters, by generating quality leads.
  • Deploying successful marketing campaigns from ideation to execution
  • Explore and present various paid acquisition channels.
  • Managing team of Executives to ensure agreed results.

Responsibilities:

  • Develop strategies and tactics to get qualified leads.
  • Deploying successful marketing campaigns and own their implementation from ideation to execution.
  • Explore with paid acquisition channels like beyond google search engines, Affiliated, influencers, etc.
  • Build strategic relationships and affiliates, aggregators, influencers etc.
  • Prepare and monitor the marketing budget on a quarterly and annual basis and allocate funds as per agreed plan.
  • Oversee and approve marketing material, from website banners, display ads, etc., landing pages, online brochures etc.
  • Measure and report on the performance of marketing campaigns, gain insight and assess against goals.
  • Min. 4-6+ years of experience in Handling paid Campaigns
  • Graduate
CTC Offer: 6 L/A - 8 L/A

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