Search Engine Optimization Team Lead
2 weeks ago
Job Title:
SEO Lead
Required Experience: 3-6 Years
JOB DESCRIPTION
Principle Accountabilities
Develop and execute successful SEO strategies
Conduct keyword research to guide content teams
Review technical SEO issues and recommend fixes
Optimize website content, landing pages and paid search copy
Direct off-page optimization projects (e.g. link-building)
Collect data and report on traffic, rankings and other SEO aspects
Work with social media and PPC teams to optimize campaigns
Keep abreast of SEO and integrated marketing trends
Knowledge, Skills and Abilities
Proven experience as SEO Manager, SEM Manager or similar role
Knowledge of standard and current SEO practices
Knowledge of HTML/CSS
Experience with SEO reporting
Familiarity with web analytics tools (e.g. Google Analytics, WebTrends)
Excellent communication skills
Strong organizational and leadership skills
Analytical mindset with numerical aptitude
BSc/BA in Marketing, Business or related field
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