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Performance Marketing Specialist
2 weeks ago
Experience : 3 to 5 years of relevant experience
Requirements and skills:
- Professional experience in conducting online marketing campaigns.
- Knowledge of tools for analyzing marketing data.
- Ability to manage advertising budgets and optimize campaigns.
- Familiarity with advertising platforms such as Google Ads, Facebook Ads, LinkedIn Ads
- Analytical thinking and ability to interpret data.
- Excellent command of English language.
- Creativity and ability to create effective advertising content.
- Higher education (preferably in marketing-related fields)
- Ability to work in a team and communication skills.
- Awareness of trends and innovations in internet marketing
- Readiness for continuous improvement and professional development
- Ability to conduct competitive analysis.
- Experience in Overseas Education sector is an additional asset.
Responsibilities:
- Managing online advertising campaigns across various channels
- Optimizing advertising budgets and supporting in achieving sales goals
- Analysis of data and preparation of reports on campaign effectiveness
- Creating creative and effective advertising content
- Implementing conversion strategies and improving marketing results
- Monitoring trends and innovations in internet marketing
- Cooperation with the marketing team in developing strategies.
- Researching and analyzing competitors and identifying new promotion opportunities
- Coordinating external advertising agency activities
- Testing new marketing tools and solutions
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