Manager – Public Relations

7 days ago

Hyderabad Secunderabad Telangana, India Menschen Consulting Private Limited Full time

???? Job Title: Manager – Manager – Public Relations

???? Location: Hyderabad

???? Experience: 4+

???? Budget: For 5 years of experience in the range of Rs to Rs. 55000

Job title: Manager – Public Relations

Location: Hyderabad

Experience: 4 + years

Job Description:

As a PR Manager, you will be responsible for driving our company or clients' public relations efforts, focusing on building and maintaining positive relationships with media professionals and maximizing media coverage reach. Your role will involve strategic communication planning, media relations, and executing PR campaigns to enhance brand visibility and reputation. Strong communication skills, experience in media relations, and a proven track record of securing impactful media coverage will be essential for success in this role.

Responsibilities:

Develop and implement comprehensive PR strategies to promote the client's brand, products, and services, with a focus on maximizing media coverage reach and impact.

Cultivate and maintain strong relationships with journalists, editors, producers, and other media professionals across various platforms (print, digital, broadcast).

Pitch story ideas, press releases, and expert commentary to targeted media outlets, leveraging your media relationships to secure positive coverage and increase brand visibility.

Assist in the creation of compelling press materials, including press releases, media advisories, fact sheets, and backgrounders, ensuring they effectively communicate key messages and resonate with media audiences.

Track and analyze media coverage and PR campaign performance, providing regular reports and insights to stakeholders to measure reach, sentiment, and effectiveness.

Collaborate closely with internal teams, including marketing, content creation, and social media, to ensure alignment and integration of PR efforts with overall communication strategies.

Stay abreast of industry trends, news developments, and media landscapes to identify opportunities and adapt PR strategies accordingly.

Content Writing

Create content/business communications that builds and bolsters strong & sophisticated brand identities.

Designing and crafting presentations, press releases, media kits, articles, in-house journals, and other editorial collateral.

Knowledge of Hindi writing also required.

Translating the brand's vision and key messages into media concepts and compelling stories to develop and execute effective PR plans.

Use of PR Tools for share of voice i.e. Press Release dissemination, Scouting media opportunities, etc.

Strong media relations

Leveraging various media channels to maximise brand exposure through interviews, editorials, stories etc.

Building and maintaining a network of media contacts including journalists, industry spokespeople.

Cultivating relationships with key business journalists in national and trade publications.

Demonstrated knowledge of top-tier traditional and new media outlets relevant to client business; able to generate and guide teams to deliver strong media relations results through client programming and client-approved relationships with relevant media.

Regards

Madhusudan Burman

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