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SEO Executive

3 months ago

Ahmedabad, Gujarat, India STP WEB HOSTING Full time

The core responsibility of an SEO executive is to maximize the volume of inbound organic traffic from a search engine to a website.

This is accomplished through on page and off-page techniques which includes the techniques named link-building, social media strategy, viral marketing, metadata sculpting, site speed optimization, content strategy and more.


SEO Specialist Roles & Responsibilities

  • Develop optimization strategies that increase the company's website search engine results rankings
  • Execute tests, collect and analyze data and results, identify trends and insights in order to achieve maximum ROI
  • Work with editorial and marketing teams to drive SEO in content creation and content marketing
  • Research and implement SEO recommendations
  • Create and execute a linkbuilding strategy
  • Determine measurable goals that demonstrate improvement in marketing efforts
  • Write compelling and highquality website content, including blog posts and page descriptions to improve website search results

Day-to-Day Duties

  • Conduct page optimization for search engine marketing
  • Monitor daily performance metrics with SEO tools such as Google analytics to understand SEO strategy performance
  • Collaborate with others within the marketing department to manage SEO strategy
  • Perform ongoing keyword research, discovery, and optimization for new SEO keywords to use throughout the company website and marketing materials
  • Closely collaborate with web development team to ensure SEO best practices are properly followed throughout the website content

SEO Specialist Essential Skills

  • Experience with Google and Bing's services, including Analytics and Webmaster Tools
  • Experience with Google's Keyword Tool
  • A functional understanding of HTML and CSS
  • The ability to work with backend SEO elements such as.htaccess, , metadata, site speed optimization, and related skills
  • Proven success in link building and viral strategies
  • The ability to deploy an effective local and longtail search strategy
  • A deep understanding of mobile strategy and how it relates to SEO
  • A solid grasp of how blogging, press releases, social media, and related strategies go handinhand with SEO
  • Experience in building inbound organic search traffic and improving SERPs
  • A background in creating reports showing web analytics data and site evaluations
  • An uptodate, working knowledge of current, past, and projected trends in the SEO industry

Job Types:
Full-time, Permanent

Schedule:

  • Day shift
  • Fixed shift
  • Morning shift

Ability to commute/relocate:

  • Ahmedabad, Gujarat: Reliably commute or planning to relocate before starting work (preferred)

Education:

  • Bachelor's (preferred)

Experience:

  • SEO: 1 year (preferred)

Language:

  • English (preferred)

Work Location:
In person