Search Engine Optimization Specialist

1 week ago


Delhi, Delhi, India Codzio Consulting Full time
Key Responsibilities:
  • Develop and implement effective SEO strategies to boost organic search rankings and drive traffic to the website.
  • Conduct keyword research to pinpoint target keywords and optimize website content accordingly.
  • Perform detailed on-page and off-page SEO audits to identify areas for enhancement and make necessary changes.
  • Optimize website content, meta tags, images, and URLs to ensure search engine friendliness.
  • Collaborate with content creators to incorporate SEO best practices in all written and visual content.
  • Monitor and analyze website performance utilizing SEO tools like Google Analytics, Google Search Console, Ahrefs, SEMrush, etc.
  • Track and report on essential SEO metrics including organic traffic, keyword rankings, and conversion rates.
  • Stay informed about industry trends and algorithm updates to comply with best practices and uphold competitive positioning.
  • Conduct competitor analysis to discover opportunities and create strategies to surpass competitors.
  • Develop and execute link-building strategies to enhance website authority and improve search rankings.
  • Collaborate closely with web developers to ensure optimization of website structure and technical SEO elements.
Qualifications:
  • Bachelor's degree in Marketing, Business, Communications, or a related field.
  • Demonstrated background as an SEO Specialist or in a similar role.
  • Thorough understanding of search engine algorithms, ranking factors, and SEO best practices.
  • Proficiency in SEO tools like Google Analytics, Google Search Console, Ahrefs, SEMrush, Moz, etc.
  • Experience with website analytics, tracking, and reporting.
Preferred Qualifications:
  • Experience with content management systems (CMS) such as WordPress, Shopify, or equivalent platforms.
  • Knowledge of PPC and social media marketing strategies.
  • Understanding of local SEO and international SEO practices.
  • Certification in Google Analytics and/or Google Ads is advantageous.
What We Offer:
  • Competitive salary
  • Opportunities for professional growth and development
  • A collaborative and innovative work environment
  • True startup working experience
  • Flexibility in working hours and remote work options
  • The chance to make a significant impact on our company's success
Kind of people who would be successful in our environment:
  • A deep care and passion for sustainability
  • A focus on maximizing social impact rather than personal wealth
  • A growth mindset, always seeking to learn and improve
  • A strong desire for excellence and the motivation to achieve it
  • A high level of integrity in all actions and decisions
  • A proactive and self-starting approach, with a willingness to take initiative


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