Data Scientist/ Data Analytics

1 week ago


Chennai, Tamil Nadu, India Riverforest Connections Full time

Job Purpose:
Performing data-mining and statistical analysis, including predictive modeling, to develop database-marketing strategies that improve customer acquisition/ retention, enhance customer experience, and maximize customer lifetime contribution

  • Minimum experience in years : 2 to 3yrs
  • Prior experience in Predictive modeling including Machine Learning algorithms
  • Expertise in SAS, SQL and Python programming
  • Experience in handling unstructured data / big data technology will be an advantage

Skills Required:

Sas, Sql, Python, DataM odelling, Data Science, Macchine Learning

Location
Chennai, Tamil Nadu, India

**Roles & Responsibilities

  • Provide end to end analytical support for the given business lines with an objective of increasing marketing efficiencies / customer value
  • Build predictive models / behavioral segments / event triggers for xsell / activation / retention / attrition control models to meet minimum performance benchmark
  • To be done for all product / business lines handled by the analyst.
  • Work jointly with campaigns and business team to ensure that minimum 60% of analytical solutions developed in the FY are utilized for campaigns / on ground activities.
  • Seek feedback from campaigns and business which can be plugged back to the analytical solution
  • Monthly monitoring of performance of predictive scorecards / solutions and ensuring the performance is as per the internal benchmarks through regular enhancements of the solutions

Education/Qualification
Graduation

Years Of Experience
2 to 5 Years
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