Trade Marketing Executive at Lucknow
1 week ago
- Job ID: 57528
- Employment Type: Full Time
- Reference:
- CTC Salary: 4.00 LPA TO 7.00 LPA
- Function: Marketing / Advertising / MR / PR
- Industry: FMCG/Foods/Beverage
- Location:
- Lucknow
Job Details:
- Key Responsibility Areas:
> partners.
> Drive Wholesale Loyalty and Retail Activation programmes.
> Understand shopper behavior and develop strategies for productive
> conversion.
> Executing on ground consumer activation programs (Road Shows/Van
> promotions).
> Developing Sales promotional strategies basis market
> trends/counter competition, implementing marketing plans.
> Overseeing off take generation activity in Key Accounts
> Designing innovative POP/Dispensers.
> Analyses all parameters of competition marketing activities.
> Monitoring competition pricing
> Coordination between Sales team and marketing.
> Vendor Management at local level.
Key Skills:
- Trade Marketing
- Btl
-
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