Digital Media Executive
2 weeks ago
Responsibilities:
- Design, Execute, and Maintain ROI-Focused Pay Per Click & Paid Social campaigns.
- Continually optimize PPC & Paid Social campaign components including keyword strategy, ad copy, bid prices, cost per conversion, cost per click, audience optimization, etc.
- Optimize existing PPC campaigns for new clients.
- Compile monthly PPC & Paid Social Reports for our clients with personal comments and analysis of campaign performance.
- Conduct indepth competitive analysis within our clients' locations and industries.
- Daily, weekly and monthly reporting for all clients
Skills Required:
- Paid Media Analyst with relevant experience of at least 1 year
- Knowledge of search engine marketing and keyword research
- Ability to understand the target audience and plan campaigns accordingly
- Exposure to client communication
- Google AdWords Certified
- Google Analytics Certified
Benefits:
- Health insurance
- Paid sick time
Schedule:
- Day shift
Supplemental pay types:
- Performance bonus
- Health insurance
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