Nexus | Executive
1 week ago
Description
Position at GroupM Nexus Overview of job
Nexus is a part of GroupM, the world's largest media investment company and are a part of WPP. In fact, we are responsible for one in every three ads you see globally. We are currently looking for a Executive - Non Biddable to join us.In this role, you will be responsible for tactical planning, execution of Non-Biddable media plans for a set of businesses.
At GroupM APAC, our people are our strength, which is why fostering a culture of diversity and inclusion is important to us.
TheGroupM Nexus teams adopt a collaborative and customer-centric approach in delivering high valued and innovative solutions for our Agencies' and Agencies' clients, including the activation and execution of dynamic media campaigns.
The GroupM Nexus Activation Specialist team creates an effective link between Campaign delivery team and GM Activation specialist, GroupM Nexus Buying, GroupM Nexus mPlan, GroupM Nexus Digital AdOps and other GroupM Nexus Activation Specialist Teams. The GroupM Nexus Activation Specialist team ensures that briefs are reviewed with Campaign Delivery team and set expectations. Ensure creation and delivery of integrated media solution for every implementation campaigns. Also ensures that GroupM Nexus Activation specialists meet clients' expectations by achieving campaign KPI's timely and through embedding operational excellence.
Reporting of the role:
Reporting to: This role reports to the Regional Head - Non Biddable GroupM Nexus India
3 best things about the job:
You will be groomed and made Multi-channel / integrated plan champion by the most dynamic Manager You are a part of proven, high performance team with an excellent supporting network with development opportunities within GroupM India Opportunity to work as Activation Specialist on some of the big categories and top advertisers in the region and extend your learning opportunities Measures of success:
In 3 months:
In 6 months:
Independently able to create integrated media plans across TV, Press, Radio and Digital I/O Buys Handle tactical and implementation planning and ensure delivery of KPI as aligned Ensure timely reporting of media deliverables and reportsIn 12 months:
Become a Multi-channel / integrated plan champion Ensure 100% Reviews are done with Activation Specialist Manager as per aligned SOP Achieve 100% GroupM Nexus process compliance adherence across aligned business Responsibilities of the role:
Following are the responsibilities of the GroupM Nexus Activation Specialists and the varying degree of complexity is subject to individual job level:
In addition to create, implement and manage integrated campaigns:
GroupM Nexus Activation Specialist team understand media behaviours and how the target audience interacts with media Work collaboratively withGroupM Nexus Buying, GroupM Nexus mPlan, GroupM Nexus Digital AdOps and other GroupM Nexus Activation Specialist Teams (wherever required) to ensure a holistic approach in integrated campaign creation & execution Ensure Plan QC around key deliverables of the Campaign Ensure understanding and 100% compliance with both GroupM and finance processes, policies and proceduresWhat you will need:
1-2 years of media planning experience; experience in buying will be an added advantage Proven and extensive experience in campaign creation, execution and tracking with meticulous process Excellent knowledge of negotiations and inflation management Industry Software Knowledge & usage – Yumi, IRS, TGI, MAP. Understanding of digital tools Good communication & stakeholder relationship management skills Proactiveness to address and escalate when needed, on any issue that compromises the quality and timeliness of deliverableMore about GroupM
GroupM - GroupM leads and shapes media markets by delivering performance-enhancing media products and services, powered by data and technology. Our global network agencies and businesses enable our people to work collaboratively across borders with the best in class, providing them the opportunity to accelerate their progress and development. Teams or geographies do not limit us; our scale and diverse range of clients let us be more adventurous with our business and talent. We give our talent the space, support and tools to innovate and grow.
About India
2020 brought opportunities for brands to innovate because of which we saw an evolving media stack. The growth of digital is set to soar high because of changing consumer habits. With approximately 500 million smartphone users, low-priced data plans, 45 to 50 million e-commerce shoppers, approximately 60 OTT offerings and a young population, India is a mobile-first internet market. It is also one of the top 10 ad spend markets in the world and is set to climb the ranks. Global big tech corporations have made considerable investments in top e-commerce/retail ventures and Indian start-ups, blurring the lines between social media, e-commerce and mobile payments, resulting in disruption on an unimaginable scale.
At GroupM India, there's never a dull moment between juggling client requests, managing vendor partners and having fun with your team. We believe in tackling challenges head-on and getting things done.
GroupM is an equal opportunity employer. We view everyone as an individual and we understand that inclusion is more than just diversity – it's about belonging. We celebrate the fact that everyone is unique and that's what makes us so good at what we do. We pride ourselves on being a company that embraces difference and truly represents the global clients we work with.
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