Copy Writing
2 weeks ago
Job Location:
Pune, Baner
( Immediate Joiner Preferred)
Exp: 2yrsDesignation- Copywriter
We are a creative agency with brand design, advertising, and digital marketing capabilities.
Our clients span diverse industry segments, from manufacturing to IT to healthcare to hospitality, and we support their marketing and employee branding efforts through original ideas and communications that bring their brands alive.
And that often starts with you.Job Description:
As a Copywriter, you will be responsible for crafting persuasive and engaging copy for various advertising and marketing materials. Your words will play a crucial role in communicating our clients' brand messages and driving audience engagement.
Your key responsibilities will include:
Developing creative concepts and writing copy for advertisements, marketing campaigns, social media posts, website content, email newsletters, and other promotional materials.
Collaborating with the creative team, including art directors, designers, and strategists, to brainstorm ideas and develop integrated campaigns that meet client objectives.
Conducting research on industry trends, target audiences, and competitor activities to inform your writing and ensure messaging is relevant and effective.
Adhering to brand guidelines and tone of voice standards to maintain consistency across all communication channels.Editing and proofreading copy to ensure accuracy, clarity, and adherence to grammatical standards.
Presenting and defending creative concepts and copy choices to clients and internal stakeholders.
Incorporating feedback from clients and team members to refine and enhance copy until it meets client expectations.
Keeping abreast of emerging trends, technologies, and best practices in copywriting and advertising to continuously improve your skills and stay ahead of the curve.
Collaborating with other departments, such as account management and production, to ensure timely delivery of projects and seamless execution of campaigns.
Contributing to brainstorming sessions, strategy meetings, and creative workshops to generate new ideas and insights.Desired Skills and Experience
Bachelor's degree in English, Journalism, Advertising, Communications, or related field.
Proven experience as a copywriter in an advertising agency, marketing firm, or related industry.
Exceptional writing skills with a strong command of grammar, punctuation, and style.
Creative thinking and the ability to generate innovative ideas that resonate with target audiences.
Strong conceptual and storytelling abilities, with a knack for crafting compelling narratives.
Proficiency in research and the ability to gather and synthesize information from various sources.
Attention to detail and a commitment to producing high-quality work under tight deadlines.
Excellent communication and collaboration skills, with the ability to work effectively in a team environment.
Portfolio showcasing examples of your copywriting work across different mediums and industries.
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