Digital Marketing Executive
2 weeks ago
Job brief
We are looking for an experienced
Digital Marketing Executive to assist in the planning, execution and optimization of our online marketing efforts.
About The Wit Agency
When it comes to work and ethics, we are a no non-sense comprehending agency. We do not mess around with efficiency and delivery. Amidst all this chaos of branding agencies, we are authentic, genuine, and true to our word.
We are value-based and value-driven, not changing our proficiency for any client whatsoever. We are committed to each client, equally and believe in partnership for the long.
Responsibilities
- Assist in the formulation of strategies to build a lasting digital connection with consumers
- Plan and monitor the ongoing company presence on social media (Twitter, Facebook etc.)
- Launch optimized online adverts through Google Adwords, Facebook, Linkedin etc. to increase company and brand awareness
Be actively involved in SEO efforts (keyword, image optimization etc.)
:
- Execute tests, collect and analyze data and results, identify trends and insights in order to achieve maximum ROI in paid search campaigns
- Track, report, and analyze website analytics and PPC initiatives and campaigns
- Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies.
- Optimize copy and landing pages for search engine marketing
- Perform ongoing keyword discovery, expansion and optimization
- Research and implement search engine optimization recommendations
- Research and analyze competitor advertising links
- Develop and implement link building strategy
- Work with the development team to ensure SEO best practices are properly implemented on newly developed code
- Work with editorial and marketing teams to drive SEO in content creation and content programming
- Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.
Requirements and skills
- Proven experience as Digital Marketing Executive or similar role
- Excellent understanding of digital marketing concepts and best practices
- Working knowledge of ad serving tools (e.g., DART, Atlas)
- Perfect knowledge of web analytics tools (e.g. Google Analytics, NetInsight, WebTrends etc.)
- Skills and experience in creative content writing
- Analytical mindset and critical thinking
- Excellent communication and interpersonal skills
Job Types:
Full-time, Regular / Permanent
Salary:
₹9, ₹20,000.00 per month
Schedule:
- Day shift
Supplemental pay types:
- Commission pay
Education:
- Bachelor's (preferred)
Experience:
- Digital marketing: 2 years (required)
Speak with the employer
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