Addressable Partnership Executive

1 week ago


Chennai, Tamil Nadu, India Dentsu Aegis Network Full time
The purpose of this role is to handle basic vendor queries and support Addressable Partnerships Director. General support with set up of PMPs/ PGs/ Preferred deals.

Job Title:
Addressable Partnership Executive

Job Description:

Key responsibilities:
Provides Account Servicing to handle basic client queries and support Partnerships Manager, including general support with brief responses and media and data strategy

Efficiently runs day-to-day activities and scaling of accounts, developing on-going interpersonal communications with both publishers and team

Creates Private Market Place/ Programmatic Guaranteed/ Preferred deals and adhering to defined business processes within media plans

Works with the account teams to deliver reporting, finance and ad hoc requests

Liaises and coordinates publisher's activities to ensure that the client's KPIs are met and best practices are implemented correctly

Partners with the account teams by supporting tactical needs to achieve and surpass revenue targets and KPI's

Works with the Campaign Management team to create case studies, post-campaign analysis and increase campaign performance

Works together with internal Subject Matter Experts to develop media partnerships, reporting and audience insights

Works with media partnerships team in finding best-in-class suppliers by conducting partner RFIs

Location:

Chennai

Brand:
Paragon

Time Type:
Full time

Contract Type:
Permanent

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