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Marketplace Specialist
1 week ago
- Mandatory Responsibilities:
- Specialising in marketplace advertising, such as Amazon, Flipkart, Myntra andall relevant marketplaces for the client.
- Providing guidance to the marketplace team, with data driven opportunities ofscaling and building efficiencies. Deep understanding of marketplacesentiments.
- Developing key realtionship with Category manager's at these market placesand help in generating key insights for clients account to drive performance.
- Deep understanding of marketplace sentiments.
- Staying updated on marketplace advertising trends, and implementing latestplatform capabilities within existing clientele.
- Retention of existing/onboarded clients
- Team management of marketplace media buying team
- Monthly budget planning and goal setting in line with the client's roadmap
- Weekly/Bi-Weekly client review meetings; ■ getting the team to create a review deck■ highlighting opportunities for growth and action plan
- Daily coordination with media buyers and operations management
- MAIN KPI; Revenue and ROAS are the only 2 focused KPIs
- Optional Responsibilities:
- Eligibility Criteria:
- 5+ Years of experience in Amazon, Flipkart & other major marketplaces(Myntra, Ajio, Udaan etc) & Quick commerce like Swiggy, Zepto, Blinkit etc.
- Team management of minimum 10 people in the past for min 1 year
- Good oratory, presentation & analytical skills
- Understanding of factors impacting performance on marketplaces:■ Factors driving organic share■ Conversion rate optimization■ Seasonality/Sales planning■ Category benchmarking & research
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