Social Media Manager
1 week ago
Job Type:
Full-TimeLocation:
RemoteCompany:
US-based E-learning providers Work Timings:
Monday to Friday | 4 PM to 12 AM Experience Required:
6+ Years of relevant experience Hiring Timeline:
ImmediateHiring Process:
Resume review - Initial screen - Technical Interviews (3) - Leadership & Behavior InterviewsAbout the companyWe are a premier provider of online certification courses in healthcare and emergency response, offering CPR, First Aid, BLS, and more.
RequirementsSocial Media Strategy Development:
Develop, implement, and manage comprehensive social media strategies that align with the company's goals and objectives
Paid Marketing:
Create, optimize, and manage paid social media advertising campaigns across various platforms to increase brand awareness, engagement, and conversions
Performance Marketing:
Analyze social media data and metrics to evaluate the performance of campaigns, identify trends, and provide actionable insights for continuous improvement
Influencer Management:
Identity, engage, and manage relationships with influencers and brand ambassadors to amplify our online presence and reach new audiences
Community Management:
Oversee and engage with social media communities and groups to foster a positive and interactive online environment
Content Creation and Curation:
Collaborate with the content team to develop compelling and shareable content for social media platforms, ensuring consistency with the brand message and tone
Analytics and Reporting:
Generate regular reports on social media performance, highlighting key metrics, trends, and areas for improvement. Utilize data to adjust strategies and achieve higher ROI.
Budget Management:
Manage the social media marketing budget effectively, ensuring optimal allocation of resources for maximum impact.
Experience & CompetenciesBachelor's degree in Marketing, Communication, or related field.
Proven experience as a Social Media Manager or similar role, with a focus on paid marketing, performance marketing, and influencer management.
Strong understanding of social media platforms (Facebook, Instagram, Twitter, , etc.) and their advertising features.Expertise in analyzing social media data, including CPC, paid vs. revenue, and other relevant metrics.
Excellent written and verbal communication skills.
Creative mindset with the ability to think outside the box and generate innovative ideas.
Exceptional multitasking and project management skills.
Proficiency in social media management tools and analytics platforms.
Strong problem-solving skills and ability to adapt to new trends and technologies in social media marketing.
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