Marketing Operations Campaign Assistant

1 week ago


Pune, Maharashtra, India Perforce Software Full time

Role:

Marketing Operations Campaign

Assistant

Location:
Pune, India

Perforce develops DevOps tools that improve software quality and security as well as team productivity for several of the world's leading companies, such as PIXAR, CD Projekt Red, NASA, Verizon, Honda, and NVIDIA

Position Summary:

  • The
-
Marketing Automation Campaign

Assistant
***plays an essential role in Marketing and works closely with marketing leadership to build, monitor, and measure the effectiveness of marketing initiatives as they relate to the overall company's goals. You will work to enact scalable processes that ensure best practices in lead generation and database management. You will manage the implementation of important initiatives while providing documentation on those processes for the marketing operations team. You will be working in a fast-paced environment managing multiple projects at once.

-
Responsibilities:

Campaign Execution:

  • -Test programs to ensure compliance to program specifications and the order of operations for the Perforce tech stack
  • Ensure every program and campaign scheduled for launch meets the opt in and global data and privacy compliance such as GDPR, CCPA, CASL, CAN-SPAM
  • Build and implement necessary campaign and analytics tracking codes to ensure proper reporting and marketing program attribution
  • Maintain and document project execution processes

Project Management:

Effectively communicate with teams to ensure expectations and deliverables are met
Support requests from our Marketers by reviewing and gathering all assets in accordance with requirements to ensure a smooth program/campaign launch

  • Collaborate with the marketing operations team to ensure requirements are being met and project resourcing is properly distributed

Data & Reporting:
Provide program analysis and performance for Marketers when requested

Requirements:

Minimum 2 years of experience in Marketing Automation.

  • Strong analytical skills and experience with reporting and data analysis
  • Proficiency in Microsoft Office, including mastery of Microsoft Excel


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