Public Relations Professional

1 week ago

Delhi, Delhi, India Consocia Advisory Full time
Consocia stands for Partner And we are looking for like-minded partners to fuel our growth.


We are India's fastest growing Reputation Management Advisory promoted by a group of CXOs drawn from marquee Indian and MNCs, bringing in collective experience of more than 120 years.

Our domain expertise includes Reputation Management, Corporate Affairs, Sustainability & CSR.We invite extremely passionate partners with team spirit and a go-getting attitude to join our growing family.

We are looking for candidates with agency experience of 4-5 years. The ideal growth partner should be a self-motivated, quick learner with creativity, an entrepreneurial mind and problem-solving capabilities. Solid experience in media relations coupled with execution capabilities and creative, out-of-the-box thinking capability is a prerequisite.


On a daily basis, the identified professional will become a key point of contact for daily client engagement and the primary media contact for the client in the said market to ensure the timely delivery on client mandates based on pre-defined and approved PR plans.


DESIGNATION:
Executives /Assistant Manager

REPORTING TO:
ASSOCIATE DIRECTOR /

ASSOCIATE VICE PRESIDENTLOCATION:
Bengaluru / Delhi

MAJOR RESPONSIBILITIES

  • Manage external communication and public relations for clients and influence stakeholderperception about the company.
  • Drive the brand story right from identifying the stories, preparing the narratives, identifyingappropriate channels and delivering the right media mix.
  • Look at out-of-the-box initiatives to enhance reputation, media visibility and positioning of theCompany and its brand(s).
  • Engage and manage relationships with the media/journalists on behalf of the clients.
OPERATIONAL ROLE & RESPONSIBILITIES / KRAS

Client Servicing (25%)

  • Ensuring daily contact with the client
  • Daily / weekly research on client / competition, understanding client business & businessimperatives
  • Supporting the account lead from time to time
  • Generating pro-active media stories
  • Developing media & PR plans
  • Identify and provide relevant inputs for media stories, regular participation in industry stories
  • Finalise reports (Event / Month / Quarter)
  • Maintain daily clients for operations and media-related work
  • Finalisation of press release, background information, product notes, bio-profiles etc.
  • Develop pitch notes, and briefing documents (except as specified otherwise)
  • Creating first drafts of FAQ's, Authored Articles, media quotes, reviews, plans, media profiles and Q&A'sResearch primary & secondary information related to clients products and services for mediapitching.
Media Relations (50%)

Daily engagement with journalists:
Media relations across mainline, financials, wires, television,online, trade and new media

  • Identify and deliver regular media opportunities based on client sectors
  • Regular updation of media list with the most recent journalist covering a particular client sector
  • Daily/weekly media intelligence gathering and reporting back to the client / internal teams
  • Building favourable relationships with journalists for the benefit of the organisation
  • Proficiency and relationships with regional language media will be an added advantage
Reports & Processes (25%)

  • Ensure timely delivery of daily reports, weekly reports, monthly reports, reviews and plans
  • Ensure WIP meetings, and daily/monthly planning calls are done
  • Ensure MOM are shared within 48 hours with the client

QUALIFICATIONS AND CREDENTIALS

  • Graduate in any discipline
  • Masters in Mass Communication or MBA, will be an added advantage
  • Good command of verbal and written English
  • Understanding of the local media landscape
  • Proficient in MS Office especially Word, PowerPoint and Excel
  • Candidates with experience in working with Technology Media will have an added preference

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