ZEE - Social Media Marketing Role

2 weeks ago


Mumbai, Maharashtra, India Zee Entertainment Enterprises Limited Full time

ZEE5

Collaboration with AVOD marketing team to refine social media strategy and best practices for AVOD Shows.

  • You will involve in developing large & active communities that propagate Brand Love for specific shows, engaged to social media & flow through to platform in the form of increased platform usage.
  • You will be responsible for measure, analyze & report ROI of social media efforts project wise, including traffic, audience growth, engagement, reach. Prepare weekly updates and reports to track growth and success rates of campaigns / collections.
  • You will champion proactive realtimemarketing & topical/occasion led themes being manifested on social platforms through interesting campaigns.
  • You will be managing AVOD pages and ensure proper messaging will be executed across all platforms, leveraging the strength of each platform.
  • You will leverage & expand the network of Influencers, bloggers & publishers.
  • You will collaborate with copywriting, proofing, and updating as needed for notifications, social media updates, etc.
  • You will be required to visit shoot locations and sets as and when needed.

Who You Are:

  • 24 years of strong digital & social media experience preferably from Media, Entertainment.
  • You have experience with a mix of exposure on social media agency & on client side as well.
  • You have planning and project management skills and ability to work in fast paced environment.
  • You take ownership and ability to work cross functionally.
  • You have stakeholder management good interpersonal communication skills.
  • You stay up to date and informed on social media trends and adapt accordingly.


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