Senior Associate Marketing Specialist

2 weeks ago


Gurgaon, Haryana, India Ameriprise Financial Full time

We are in search of a skilled digital marketing analyst to support the daily operations of the Digital Customer Experience team at Columbia Threadneedle Investments, a division of Ameriprise Financial. As a part of this role, you will aid marketing technology Product Owners in managing a high-performing cross-functional agile team encompassing marketing, sales, engineering, and data partners to enhance and streamline digital experiences.

Key Responsibilities:

  • Assist Product Owners in executing product roadmaps and managing the product backlog
  • Collaborate with cross-functional partners to support campaign development and maintain the product backlog
  • Support marketing organization with email and digital marketing technology usage
  • Track, monitor, and report campaign results while analyzing key metrics and digital trends

Required Qualifications:

  • 3-5 years of experience in digital marketing, product management, or digital data analysis in asset management
  • Familiarity with email marketing, web development, and marketing automation technology
  • Knowledge of Agile methodologies and experience with Salesforce Marketing Cloud
  • Comfort with creating process flows in collaboration tools like Figma
  • Strong leadership, excellent communication skills, and ability to work with large data sets

About Our Company:
Ameriprise India LLP has a rich history of providing financial solutions for 125 years. Join our inclusive and collaborative culture that values your contributions and offers numerous opportunities for growth and impact.

Full-Time/Part-Time
Full-time

Timings
(2:00 p.m. - 10:30 p.m.)

India Business Unit
Asset & Wealth Management Products Office (AWMPO)

Job Family Group
Marketing/Product Management



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