Digital Marketing Executive
2 weeks ago
About Fenix Yard:
Fenix Yard is a digital aggregator connecting international metal recyclers with ferrous scrap consumers.
Our digital-first approach aims to streamline the transaction process, making it as seamless and stress-free as selling to a local scrap yard.
Fenix Yard is an ideal place for individuals with similar explorative vision and ideas to collaborate and co-create with the passionate team already in place here.
Job Description:
Envision the immediate digital marketing road map of Fenix Yard, which is in high growth phase at the moment.
An ideal candidate would be a self-starter, high on energy with growth ambitions and a mind-set to work in a dynamic environment which demands constant change.
Key Responsibilities:
Create and maintain a content calendar for social media platform tailored to our target audience.
Oversee and manage our social media accounts, ensuring consistency in content across platforms and monitor user metrics and engagement to track performance and adjust strategies accordingly.
Manage and execute campaigns across digital channels like LinkedIn, Google Ads, SEO, Google Analytics, Website Trafficking to enhance reach and visibility.
Develop and deploy B2B Inbound Marketing Strategies that align with the product offering and the Fenix Yard's goals and values.
Collaborate with our Graphics Designer to create visually appealing creatives. Craft content with an aesthetic touch, aligning with current trends and ensuring they resonate with our followers/target audience.
QualificationsMaster's or Bachelor's Degree in Marketing, Communications or related field.2-3 Years experience in Digital Marketing preferably for a B2B Market with international outlook.
Super user of any prominent CRM Tool like HubSpot, Salesforce with understanding of automation.
Excellent articulation and written communication skills.
Story telling ability to blueprint Content Creation requirements.
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