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Social Media Campaign Designer
1 week ago
About LCX:
About the Role:
Responsibilities:
Conceptualize and design engaging and visually appealing social media campaigns tailored to different platforms including but not limited to Facebook, Instagram, Twitter, LinkedIn, and TikTok. Collaborate with the marketing team to develop campaign strategies that align with the company's branding and marketing objectives. Create highquality graphics, animations, and video content using Adobe Photoshop, Illustrator, and After Effects. Produce compelling visual content such as infographics, GIFs, short videos, and other multimedia assets. Stay updated on emerging trends and best practices in social media design and marketing to ensure campaigns are innovative and effective. Optimize designs for various screen sizes and formats to ensure consistency and optimal viewing across different devices. Work closely with copywriters and content creators to ensure visual assets effectively communicate key messages and storytelling. Monitor and analyze the performance of social media campaigns, making datadriven recommendations for improvements. Collaborate with other designers and stakeholders to maintain brand consistency across all social media channels. Keep abreast of industry trends, competitor activities, and relevant news to identify opportunities for innovation and differentiation
Qualifications:
- Bachelor's degree in Graphic Design, Visual Arts, or related field.
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