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2 weeks ago

Dehra Dūn, Uttarakhand, India Prosperity Travels Full time

Company Overview:

Prosperity Travels is a leading in Travel Industry and company dedicated to providing innovative solutions to our in-house Team.

As we continue to grow, we are seeking a skilled SEO Executive to join our dynamic team.

Position Summary:
We are seeking a skilled and experienced SEO Executive to join our team.

The ideal candidate will be passionate about search engine optimization (SEO) and possess a deep understanding of SEO strategies and techniques.

The SEO Executive will be responsible for developing and implementing effective SEO strategies to improve organic search rankings, drive website traffic, and generate quality leads.

This role requires strong analytical skills, attention to detail, and the ability to stay updated with the latest SEO trends and best practices.


Key Responsibilities:

  • Develop and implement comprehensive SEO strategies to increase organic traffic and improve search engine rankings.
  • Conduct thorough keyword research and analysis to identify high-value target keywords and phrases.
  • Optimize website content, including landing pages, blog posts, and product pages, for target keywords and user experience.
  • Monitor website performance using SEO tools and analytics platforms, such as Google Analytics, Google Search Console, SEMrush, or Moz.
  • Perform on-page optimization tasks, including meta tags optimization, internal linking, and URL optimization.
  • Collaborate with content creators, web developers, and designers to ensure SEO best practices are integrated into website development and content creation processes.
  • Stay updated with the latest SEO trends, algorithm updates, and industry developments.
  • Conduct regular SEO audits to identify technical issues and opportunities for improvement.
  • Track and report on key SEO metrics, such as organic traffic, keyword rankings, and conversion rates.
  • Provide recommendations and implement changes to improve website performance and achieve business objectives.
  • Monitor competitor SEO strategies and identify opportunities for competitive advantage.
  • Stay informed about industry changes and advancements in search engine algorithms and adjust strategies accordingly.

Qualifications:

  • Bachelor's degree in Marketing, Communications, Computer Science, or a related field.
  • Minimum of 3 years of experience in SEO.
  • Proven experience as an SEO Executive or similar role, with a track record of successfully implementing SEO strategies and improving search engine rankings.
  • In-depth knowledge of SEO tools and analytics platforms, such as Google Analytics, Google Search Console, SEMrush, Moz, etc.
  • Strong understanding of search engine algorithms and ranking factors.
  • Excellent analytical skills and attention to detail.
  • Solid understanding of HTML, CSS, and website development principles.
  • Strong communication and collaboration skills.
  • Ability to multitask and prioritize tasks effectively.
  • Certifications in SEO or related fields are a plus.

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