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Field Marketing Executive

3 months ago

Faridabad, Haryana, India AcadBuddy LLP Full time

Job Description:


As a Field Marketing Executive, you will play a pivotal role in developing and executing marketing strategies to promote products and services in specific geographic regions.

You will work closely with the marketing team and collaborate with sales, channel partners, and other stakeholders to ensure the successful implementation of marketing initiatives.

Your role will involve a combination of strategic planning, creative thinking, and hands-on execution to drive brand awareness, lead generation, and customer engagement within your designated area.


Key Responsibilities:

Market Analysis and Research:
Conduct market research to understand local trends, customer preferences, and competitive landscape.
Gather insights to tailor marketing strategies that resonate with the target audience in the region.

Strategy Development:
Collaborate with the marketing team to create field marketing plans aligned with overall company objectives.
Adapt global marketing strategies to suit local needs and cultural nuances.
Identify key events, trade shows, and community engagements to participate in.

Event Management:
Plan, coordinate, and execute local events, workshops, seminars, and trade shows.
Manage logistics, promotion, and on-site activities to ensure successful event outcomes.
Engage with attendees, capture leads, and gather feedback for continuous improvement.

Partnerships and Collaboration:
Build and nurture relationships with local partners, including vendors, distributors, and other stakeholders.
Collaborate with sales teams to align marketing efforts with sales goals and objectives.
Support channel marketing activities to enhance product visibility and sales.

Content Localization:
Work with the content team to adapt marketing materials, collateral, and messaging for local markets.
Ensure that content is culturally relevant, resonates with the target audience, and adheres to brand guidelines.

Reporting and Analysis:
Track and report on the effectiveness of field marketing activities, providing insights and recommendations.
Analyze data to measure ROI, customer engagement, and other relevant KPIs.

Budget Management:
Responsible for managing the field marketing budget within the assigned region.
Prioritize spending to achieve maximum impact and results.

Salary:
₹8, ₹10,000.00 per month

Schedule:

  • Day shift

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