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Freelance Digital Marketing Experts
1 week ago
3-5 years of work experience
to handle
SEO
and
Performance Marketing
activities.
The ideal candidate will be responsible for developing and implementing strategies to improve our online visibility, enhance our online presence and boost lead generation.
ResponsibilitiesDevelop and executeSEO strategies to improve organic search rankings and increase website trafficConduct keyword research to identify target keywords and optimize website content accordinglyOptimize website structure, content, and metadata for improved search engine visibilityStay up-to-date with search engine algorithms and industry trends to advise optimization strategiesDevelop and implement performance marketing strategies to achieve business goals, including lead generation, customer acquisition, and revenue growthManage digital advertising campaigns across platforms such as Google Ads, Facebook Ads,
Ads, and other relevant channelsConduct keyword research, audience targeting, and ad copy optimization to maximize campaign effectivenessMonitor campaign performance and key metrics, such as CTR, CPC, CPA, and ROAS, and adjust strategies accordingly.
QualificationsProven experience in
SEO and performance marketingStrong understanding of
SEO and digital advertising platforms, including Google Ads, Facebook Ads Manager, and
AdsProficiency in campaign optimization techniques, including keyword research, audience targeting, and ad copywritingAnalytical mindset with the ability to interpret data, draw insights, and make data-driven decisionsExperience with analytics tools such as Google Analytics, Google Tag Manager, or similar platformsExcellent communication skills, with the ability to convey complex ideas and insights to stakeholdersDetail-oriented with strong organizational skills and the ability to manage multiple projects and deadlinesCreative thinker with a passion for digital marketing and driving resultsBachelor's degree in marketing, advertising, business, or a related field
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