Lead – Market Insights

1 week ago

Mumbai, Maharashtra, India Bennett Coleman and Co. Ltd Full time

About Function/Department

CEO's office as a function necessitates strategic planning, involving market research, competitive analysis, and business development strategies. The Office acts as the nerve centre for the CEO and centralizes information flow for deep dive analysis, enabling effective decision-making, and embodying a vital link in steering the company towards success in the dynamic business landscape. It holds the chair for high level business presentations, shareholder communications, inter-functional alliances and managing executive schedules. This involves liaising with internal stakeholders (mostly Top Management including EC Members, Functional Directors etc.), external stakeholders, and coordinating crucial Leadership Meets.

About the Position

The Lead – Market Insights & Strategy Implementation is an integral part of the CEO's office, responsible for providing critical research & advisory support for key business decisions and leading program management for strategic initiatives built around digital transformation, innovation & new revenue streams. The role holder is expected to bring on-board market intelligence related to media and technology trends and serve as the custodian for insights that drive informed decision-making. She/he will also lead the program management efforts and support in driving change management agenda to drive adoption of new age practices within BCCL.

Areas of Responsibility

Strategic Advisory

Engage with VP - New Strategic Initiatives for open-minded exploration of ideas, brainstorming on innovative business models and discussing unconventional and bold suggestions. Be an enthusiast and challenge assumptions constructively & ask probing questions to elicit insightful perspectives. Serve as a trusted advisor to VP - New Strategic Initiatives, translating all relevant business data into clear, concise, and objective insights that drive strategic decision-making. Create high quality and impactful presentations for various reviews with CEO, Leadership Teams, employee town halls and other meetings. Collaborate with various functions & stakeholders to gather and synthesize information for executive decision-making.

Market Intelligence on Media & Technology Trends

Be the internal custodian of market intelligence on media and technology trends, including -- Big Tech partnerships with news publishers, use of GenAI in media companies, and emergent revenue streams for news media companies.

Big Tech Partnerships with News Publishers:

Monitor and analyze trends related to partnerships between big technology companies (e.g., Google, Facebook, Apple) and news publishers. Track developments happening in the industry such as content distribution agreements, advertising partnerships, and platform integrations. Evaluate the impact of big tech partnerships on the media industry, including changes in distribution channels, audience reach, and revenue models. Assess the implications for traditional news publishers, digital media startups, and content creators. Provide strategic insights and recommendations to senior leadership based on market analysis and industry trends. Identify opportunities for collaboration, differentiation, or diversification of the BCCL business portfolio in response to evolving partnerships and competitive dynamics.

Use of GenAI in Media Companies:

Explore the use of artificial intelligence (AI) technologies, including Generative AI, within media companies. Investigate applications such as content creation, personalization, recommendation engines, and audience analytics. Research case studies and best practices of media organizations leveraging GenAI to improve operational efficiency, upscale productivity, enhance content relevance, and optimize audience engagement. Identify success stories and lessons learned from early adopters.

Emergent Revenue Streams for News Media Companies:

Actively participate and provide all relevant support for special/new projects that are aimed to generate incremental business for BCCL.

Identify what can be potential emergent revenue streams and business models for news media companies in the digital age.

Evaluate market trends and consumer behavior patterns driving the emergence of new revenue streams in the media industry. Analyze successful examples and case studies of media companies monetizing non-traditional assets and Facilitate brainstorming sessions and workshops to generate innovative ideas for revenue diversification and experimentation.

Program Management on Innovation, Digital Transformation & Revenue Diversification Initiatives

Develop detailed project plans, timelines, and resource allocation strategies for all Transformation Coordinate with cross-functional teams and oversee project execution to ensure timely delivery and alignment with business goals. Engage with internal stakeholders, including business leaders, functional teams, and senior executives, to gain buy-in and drive on-ground Communicate project updates, share learnings, and celebrate successes to foster a culture of innovation and collaboration. Provide relevant support from the CEO's office for change management efforts to drive adoption of digital technologies and practices across the Embrace a culture of learning and adaptation, where failures are viewed as opportunities for growth and continuous Establish structured mechanisms for capturing and sharing lessons learned from innovation projects to inform future initiatives and foster organizational

Operational Support

Plan and coordinate leadership meetings & strategy huddles from time to time, ensuring all arrangements are seamless and Attend Business Review meetings alongside VP - New Strategic Initiatives, capturing key discussions, decisions, and action Prepare and distribute accurate and timely Minutes of Meetings (MoMs) to relevant Follow up on action items and ensure deadlines are met with quality output as per expectations. Organize and maintain confidential files and documents, ensuring easy Assist the VP - New Strategic Initiatives with all relevant external communication toolkits like media releases, articles, presentations

Educational Qualifications Required

MBA from Tier I (Top 10) B-Schools

Relevant Experience

4-6 years of experience in Consulting or Business Advisor

Prior experience of working in Corporate

Exposure to the media and technology verticals

Functional Competencies

• Proficiency in conducting comprehensive market research and analysis.

• Program Management Skills

• Change Management Facilitation

• Understanding of Tech based innovations across industries

• Understanding of changing media landscape in India

Behavioral Competencies

• Stakeholder Management

• Cross Functional Collaboration

• Problem Solving

• Communication Skills

• Analytical Skills

• Organizing Skills & Attention to details

• Digital Agility

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