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Content Writer and Editor
2 weeks ago
Content Writer is responsible for creating Marketing collaterals for Research Division including Press Release, Executive Summaries, Sample Publication, Infographics, Articles, and others.
- Create Marketing Collaterals in Line with the Interest of the Target Audience
- Understanding of Multiple Industry and Sub-Industry Verticals
- Innovate and Improvise upon Content and Presentation to entice the Target Audience.
- Create Marketing Collaterals document including Press Release, Executive Summary, Sample Reports, Infographic, Excerpt, Articles, Carousels and others
- Develop Content through Reference Research reports provided
- Reference Research Reports will be provided by the operations team
- Marketing collaterals will be created as per the standard protocols shared by the Marketing and Content Team
- Provide Marketing Collaterals to the Publishing team
- Seek Feedback and Improve upon the Gaps, if any
Understanding of Multiple Industry and Sub Industry Verticals:
- Basic Understanding of Different Industry and Sub Industry Verticals is needed, so that the knowledge can be channelized to create relevant marketing content
- Identification of Key Target Audience for which the Article or other marketing collaterals will be important. Highlight and include such content which may be relevant for each of such TG
- Desk Research on Each Sub Industry verticals for technical knowledge and understanding on trends, growth drivers and challenges
- Quick Session with Operations team to understand the scope coverage and focus areas to be highlighted in Sample research and other relevant documents
- Innovate and Improvise upon Content and Presentation to entice the Target Audience
- Explore Competitor Websites and understand their Article Pitch
- Improvise upon content, structure, format and depth of such articles by evaluating client interest and unique ways in which competitors are releasing articles.
NOTE:
- Work from Office
Salary:
From ₹22,000.00 per month
Schedule:
- Day shift
Speak with the employer
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