seo
1 week ago
Job Title:
Digital Acquisition Manager - SEO
Responsibilities & Duties
Plan, Develop and implement SEO & App Strategy (on-page & Off-Page)
Increase Organic contribution and traffic on the website & apps, thereby generating leads
To understand customer journey funnels, monitor & optimize the conversion/leads through organic traffic
Ensure all banks internal properties website/app/videos have been technically and seo optimized to increase organic visibility
Regularly identify the current standing of product on search, search potential & any new/lost opportunities. Perform Benchmark & Competition analysis
Ensure all the new Search Protocols have been incorporated on regular basis.
Identify & Review technical issues and recommend solutions
Sync up with the internal stakeholders for insights, learnings and incorporate in the strategy
Collaborate with website team & other teams and ensure execution in timely manner
To conduct regular reviews with agencies and internal teams
To prepare dashboard on Adobe/Google for reporting and generate weekly/monthly reports
Stay up to date with the latest SEO & Digital Marketing trends and best practices
Qualifications/Requirements
- 45+years of professional experience in SEO with a proven record of successfully developing and implementing SEO strategy and significantly improving Organic Search performance for business.
- Extensive knowledge of SEO best practices, Search Engine algorithms and ranking strategies and passion to stay abreast of news and trends.
- Deep knowledge of technical SEO best practices and optimizations.
- Ability to work closely with crossfunctional teams
- Analytical Mindset with numerical aptitude
- Familiarity with HTML,CSS, Java Script
- Experience working with tools like Google Analytics, Adobe Analytics, SEMrush, Moz etc.
- Excellent Communication skills and time management skills
- Strong organizational & leadership skills
- MBA in Marketing or similar relevant field
Skills Required:
SEO;Search Engine Optimization
Location
Mumbai
Years Of Experience
3 to 8 Years
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