Ad + Ecommerce Relations

2 weeks ago


Mumbai, Maharashtra, India A client of Hcapital Full time

WHAT YOU'LL BE DOING:

· Build relationships and partner with the marketplace

· Manage the day-to-day running and development of all the marketplaces

· Set achievable goals and strategy for growth expansion

· Create sales and product performance reports on weekly basis to the team

· Determine why certain products are trending up or down, clearly articulate observations and propose strategies to troubleshoot problems

· Develop strategies to increase sales, reduce costs and drive conversion rate of acquired products including price optimization, PPC, packaging/inserts, coupons and deals, customer communications, creative, changing package dimensions, subscribe and save, removing unprofitable products and more

· Research and Identify potential market trends, monitor competitor activity and make recommendations for potential promotional opportunities.

· Monitor Sales figures and trend to analyses how online activity can be improved to increase revenue.

· Partner with internal teams to develop a go-to-market strategy and facilitate successful, impactful product launches as per the business plan.

· Ensuring presence of complete product assortment, comprehensive product content (with Hi Res images, A+ Content and Videos), improved organic search ranking, benchmarking and improving performance against set KPI's for Ecommerce channels

· Coordinate with supply chain teams to ensure products are always in stock, premium quality, have updated packaging, and have all appropriate required certifications

Worli- Mumbai (but the team will be moving to Andheri, Marol in a few months)

WHAT YOU'LL BRING TO THE TEAM:

· 4 -11 years' experience working across multiple marketplaces (Amazon is a must)

· Experience working for fashion brand


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