Digital Marketing Manager

2 weeks ago


Delhi, Delhi, India Zyxware Technologies Full time
We're searching for a bold and strategic marketing leader to take the reins of our entire marketing operation.

This is your chance to craft a cohesive vision, ignite brand growth, and leave your mark on the digital world.


Responsibilities:
Develop and execute a comprehensive marketing strategy encompassing social media, digital advertising, content marketing, and SEO.
Build and lead a dynamic marketing team, fostering a culture of collaboration and innovation.
Oversee all aspects of social media presence, driving engagement and brand awareness.
Champion inbound marketing initiatives like landing page optimization and lead nurturing campaigns.
Craft compelling messaging and communication strategies that resonate with target audiences.
Implement effective SEO strategies to increase organic website traffic and brand visibility.
Demonstrate expertise in both outbound and inbound marketing tactics.
Analyze marketing performance metrics and identify areas for improvement.
Stay abreast of cutting-edge marketing trends and technologies.

Required skills and Experience:


Possess a minimum of 5 years of experience in marketing leadership roles, ideally with a proven record of success in a small, fast-growing company that was ultimately acquired or grew large.

Have a deep understanding of the entire marketing funnel, from brand awareness to lead generation and customer conversion.
Are a social media champion, adept at leveraging platforms to build communities and drive engagement.
Excel at crafting captivating messaging that resonates with your audience.
Good in SEO, skilled in optimizing websites for organic search.
Thrive in a dynamic environment and can manage multiple projects simultaneously.
Possess exceptional leadership skills, with the ability to motivate, inspire, and empower your team.
Are a data-driven decision maker, comfortable with marketing analytics and reporting tools.
Have excellent communication skills, both written and verbal.

Preferred:
Have experience managing a marketing budget effectively.
Are a content marketing guru, skilled in developing engaging content for various channels.
Have a strong understanding of marketing automation tools like Hubspot, Mailchimp, Optimonster etc.

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