Manager - Content Writer (SaaS)

2 weeks ago

Bengaluru, Karnataka, India KredX Full time
Job Description – Senior Content Writer
Company- KredX
URL- Senior Content Writer
Experience- 4-6 years
Work Location- Bangalore
Company Overview
KredX is a supply chain finance powerhouse which emerged in India, and now has an
evolving global footprint. With a new-age plug-and-play ecosystem of working capital finance
and cash management products, KredX provides innovative answers to the biggest
problems faced by enterprises and their finance teams, around the globe. With outposts in 5
countries, more than USD 10 billion in transaction volumes, more than 500 corporates
serviced, KredX is creating state-of-the-art products for India and the world.
We are India's leading Fintech company into Supply Chain Financing, which helps start-ups, large
enterprises, MSMEs, retailers, and distributors resolve their working capital and growth capital
challenges. Founded in 2015, KredX started with a single mission of solving cash flow
challenges for businesses through an invoice discounting platform. Today, KredX solves
financial problems of all kinds of businesses while offering investors a unique opportunity to
make low-risk and high-return investments. KredX over a period of time added many more
products in the area of Working Capital, Growth Capital & Treasury Income products using deep
tech solutions catering to Large Enterprise / corporates. We have offices in Bangalore, New Delhi
& Mumbai.
What you can expect apart from attractive compensation at KredX, apart from monetary benefits

  • Bi annual appraisal cycle
  • Medical coverage for your family and parents
  • Need a break? We've got your back for 15 days in a year. We know that some of the best
ideas come when you're on vacation

  • Feeling blue? No problem You get 12 days in a year to deal with this & rejuvenate your
mind and body
And a lot more.....We can discuss
Responsibilities-• Open new doors for the KredX' CMS platform for the India market.

  • Add qualified sales opportunities to the pipeline quarter on quarter.
  • Prospect the leads at length and nurture them, till they are ready to be transitioned for
closure.

  • Understanding the KredX product suite and creating campaigns and engaging content
that will resonate with the target audience

  • Craft copy that enables conversion via notifications, SMS, WhatsApp, emails, landing
pages, brochures etc.

  • Generate creative ideas that build innovative campaigns and then translate ideas into
content

  • Create impactful social media content following the brand voice and tone
  • Drive a primarily outbound initiative to cover an incremental percentage of serviceable
TAM in India, week on week.

  • Help in executing Marketing campaigns, events and webinars.
  • Understand the CMS SaaS platform and very quickly be able to support prospect facing
demonstrations.

  • Keep the CRM records updated on an ongoing basis.

Skills & Requirements:

  • 4+ years in a SaaS / IT product company, pitching to NA / Europe based prospects
  • Bachelor's degree in communications, marketing, English, journalism, or related field.
  • Proven copywriting experience of 3-4 years at leading financial publications or in the
content marketing team of a reputed fintech/start-up/enterprise.

  • Excellent writing and editing skills.
  • The ability to work in a fast-paced environment.
  • Effective communication skills
  • Proficient in all Microsoft Office applications.

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