Website Optimization Specialist

7 days ago

Delhi Division, India Orchid Hotel And Catering Supplies Full time

About Us

Orchid Dinex is a leading supplier of premium tableware and buffetware for the HoReCa industry. We specialize in porcelain crockery, innovative buffet solutions, banquet and catering buffet displays for restaurants, catering and star hotels. We’re looking for a Digital Marketing & Website Manager to strengthen our online presence and drive growth through website management, SEO, SEM, and digital campaigns.


Key Responsibilities

- Manage and optimize the company website for performance, content, and user experience.

- Develop and execute SEO strategies (on-page, off-page, technical) to increase visibility and traffic.

- Run and optimize SEM / Google Ads campaigns to maximize ROI.

- Handle backend linking, product listings, and digital integrations.

- Monitor performance with tools like Google Analytics, Search Console, and provide insights for growth.

- Collaborate with the marketing team to align digital campaigns with sales goals.


Key Skills

- Website management (WordPress / Shopify or similar CMS).

- Strong knowledge of SEO & SEM.

- Proficiency in Google Ads, Google Analytics, Search Console.

- Understanding of backend linking, e-commerce SEO & digital integrations.

- Analytical mindset with attention to detail.

- Knowledge of HTML/CSS basics is a plus.


Qualifications

- Bachelor’s degree in Digital Marketing, IT, or related field.

- 3–5 years of experience in SEO, SEM, and website handling.

- Experience in HoReCa / hospitality / e-commerce preferred.


What We Offer

- A chance to build and scale the digital presence of a premium HoReCa brand.

- Competitive salary + performance-based incentives.

- Growth opportunities in a collaborative and creative environment.

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