Digital Marketing Specialist

2 weeks ago


Rajahmundry, Andhra Pradesh, India Hirdhav Technologies Pvt Ltd Full time

We are looking for a results-driven Digital Marketing Executive with hands-on experience in Google Ads and Meta Ads (Facebook & Instagram Ads). The ideal candidate should be creative, analytical, and performance-oriented, capable of managing end-to-end paid campaigns to drive traffic, leads, and conversions.

Key Responsibilities:
  • Plan, create, and manage Google Ads campaigns (Search, Display, Video).
  • Develop, execute, and optimize Meta Ads campaigns across Facebook and Instagram.
  • Conduct keyword research, A/B testing, audience targeting, and budget optimization.
  • Monitor ad performance using tools like Google Analytics, Ads Manager, and Data Studio.
  • Analyze and report on campaign performance, providing actionable insights and recommendations.
  • Collaborate with the design and content teams to develop high-performing ad creatives.
  • Stay up-to-date with the latest trends and changes in digital marketing platforms and algorithms.
Key Requirements:
  • 1–2 years of proven experience in managing Google Ads and Meta Ads campaigns.
  • Strong understanding of PPC strategies, audience targeting, and performance metrics.
  • Certification in Google Ads and/or Meta Blueprint (preferred).
  • Experience with tools like Google Analytics, Tag Manager, UTM tracking, etc.
  • Excellent communication skills and a data-driven mindset.
  • Ability to work independently and manage multiple campaigns simultaneously.


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