E-commerce Executive

2 weeks ago


Jaipur, Rajasthan, India The Cogent Full time

Job Title: E-commerce Executive

Location: Jaipur, Rajasthan

Company: The Cogent

Salary: Up to ₹4 LPA

Contact:

9610957575

About Us

The Cogent is a Jaipur-based performance marketing agency helping top D2C brands scale their Shopify stores through data-backed strategies. We are hiring an E-commerce Executive who will assist in Conversion Rate Optimization (CRO) and Retention Marketing for our Shopify clients.

Key Responsibilities

Conversion Rate Optimization (CRO):

  • Audit Shopify stores to identify opportunities for higher conversions.
  • Optimize product pages, checkout flows, and landing pages.
  • Conduct A/B testing and analyze results using tools like Hotjar, Google Analytics, and VWO.
  • Work with designers and developers to implement conversion improvements.

Retention Marketing:

  • Plan and execute email, WhatsApp, and SMS campaigns to increase repeat purchases.
  • Manage customer segmentation and personalize campaigns using Klaviyo, Omnisend, or similar tools.
  • Track and optimize campaign performance to improve CLTV (Customer Lifetime Value).

E-commerce Operations:

  • Update products, banners, and offers on Shopify stores.
  • Monitor daily store performance and report insights.
  • Coordinate with creative and marketing teams to ensure campaigns are executed smoothly.

Requirements

  • 1–2 years of experience in e-commerce marketing or store management (Shopify preferred).
  • Knowledge of CRO tools (Google Optimize, Hotjar, VWO).
  • Experience with email/WhatsApp marketing platforms.
  • Analytical mindset with attention to detail.
  • Strong communication and coordination skills.

Perks

  • Work directly with fast-growing D2C brands.
  • Learn advanced CRO and retention strategies.
  • Collaborative and growth-focused environment.

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