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Head of Retail
1 month ago
Head of Retail (Luxury Bridal & Occasion Wear)Location: [Kolkata / Delhi]Role OverviewOwn the end-to-end retail P&L and in-store experience. You will drive revenue, profitability, clienteling, and brand standards across existing stores, new openings, exhibitions/pop-ups, andshop-in-shops—while tightly integrating merchandising, CRM, and marketing.Key ResponsibilitiesStrategy & P&LDeliver sales, gross margin, and store contribution targets; build monthly/quarterly AOPs and OTB.Plan network expansion (SIS/pop-ups), feasibility, and launch playbooks.Store Operations & ExperienceStandardize SOPs: appointment booking flow, bridal trials, alterations/TATs, after-sales, exchanges.Ensure daily excellence on conversion, ATV, UPT, appointment–to–sale, and service SLAs.Clienteling & CRMBuild a high-touch clienteling engine: VIP lists, wedding planners, stylists, concierge services, post-purchase care.Own CRM stack (journeys, WhatsApp/email, cohorts, repeat rate, RFM), and client data hygiene.Merchandising & InventoryTranslate design calendar to retail: assortment curation by store, size depth, colorways, occasion capsules.Manage OTB, allocation/replenishment, sell-through, aging, markdowns; target healthy inventory turns and days of cover.People & TrainingHire, coach, and performance-manage team and stylists; design incentives linked to KPIs.Run a “Luxury Selling & Bridal Advisory” academy: etiquette, fittings, cross-sell, objection handling.Must-Have Experience7–12 years in premium/luxury fashion retail; ≥3 years leading multi-store P&L.Proven success in appointment-led selling (bridal/couture/occasion wear preferred).Strong merchandising/OTB skills and CRM/clienteling expertise.Fluent in English + Hindi; comfort with POS/ERP/Excel/Google Sheets; willingness to travelNice to HaveNetwork with stylists, wedding planners, and luxury concierges.Experience in trunk show ,luxury collaboration and running exhibitions/trunk shows.Fashion/Retail Management degree or equivalent.
