Senior Sales Executive

Job Description – Senior Sales Executive (IT Services & Solutions)

Experience: 4-7years

Location: Noida (Work from Office)

Industry: IT Services, Software Development, and IT Solutions

Target Market: US, UK, EU, Singapore, Middle East

Mode of Outreach: Digital channels (Email, ), Cold Calling

About the Role:

We seek a Senior Sales Executive with a strong background in international B2B sales for IT services and software solutions. The ideal candidate should have a proven track record of driving revenue growth of USD 1.5-2 million annually, be proficient in outbound sales strategies, and possess expertise in consultative selling and digital outreach.

The role requires a data-driven sales approach, leveraging various digital channels and CRM tools to optimize prospecting, lead generation, and conversion. The candidate should be skilled at engaging C-level executives and decision-makers, understanding their technology needs, and closing enterprise-level deals.

Key Responsibilities:

1. Sales Strategy & Business Development

• Market Expansion & Targeting:
• Identify, segment, and penetrate high-potential markets (US, UK, EU, Singapore, and the Middle East) based on demand, industry trends, and competitor insights.
• Focus on key industries such as BFSI, Healthcare, Retail, Manufacturing, and SaaS where IT services and digital transformation solutions are in demand.
• Outbound & Digital Sales Execution:
• Drive multi-channel outreach via email campaigns, prospecting, cold calling, and networking events.
• Utilize Sales Navigator, Apollo.io, ZoomInfo, and CRM databases for targeted lead generation.
• Develop and implement automated email sequences, personalized messaging, and lead nurturing strategies to improve conversion rates.
• Sales Process & Deal Closure:
• Manage the end-to-end sales cycle, from prospecting and lead qualification to contract negotiation and deal closure.
• Conduct consultative selling to understand client pain points and position custom IT solutions, AI/ML services, cloud solutions, and enterprise software development accordingly.
• Maintain a structured sales pipeline with a clear forecasting model to track and achieve quarterly revenue targets.

2. Client Relationship Management

• Engage with C-level executives, decision-makers, and procurement teams to establish trust and long-term partnerships.
• Nurture leads through follow-ups, presentations, and relationship-building activities to drive deeper engagement and conversion.
• Develop account management strategies to increase customer retention and upsell/cross-sell opportunities.

3. Proposal & Contract Negotiation

• Prepare compelling sales proposals, presentations, and commercial contracts tailored to client needs.
• Negotiate deal terms, pricing, and service agreements to maximize revenue, profitability, and client satisfaction.
• Work closely with legal and finance teams to ensure contract compliance and risk mitigation.

4. Market & Competitive Analysis

• Stay updated on industry trends, market dynamics, and competitor activities to refine sales strategies.
• Monitor emerging technologies and evolving client needs to align offerings with market demand.
• Provide insights and feedback to marketing and product teams for service innovation and better positioning.

5. Strong Sales Funnel – A Data-Driven Approach

Lead Generation & Qualification:

• Define ICP (Ideal Customer Profile) and identify high-value prospects based on firmographics, intent data, and industry trends.
• Use data analytics for lead scoring and prioritize high-intent prospects for effective conversion.
• Conduct A/B testing on outreach campaigns to optimize engagement across different markets.

Nurturing & Engagement:

• Implement multi-touch follow-ups across email, , WhatsApp, and calls for higher engagement.
• Leverage personalized content marketing (whitepapers, case studies, and webinars) to establish credibility.
• Host virtual events and industry-focused discussions to generate inbound leads and build thought leadership.

Pipeline Optimization & Conversion:

• Clearly define sales funnel stages (Lead > MQL > SQL > Proposal > Negotiation > Closed-Won).
• Monitor conversion rates at each stage, identify bottlenecks, and optimize touchpoints.
• Use CRM automation to streamline follow-ups, meeting scheduling, and document sharing for an efficient sales cycle.

Key Qualifications & Skills:

• Experience: 4-7 years in B2B international IT sales, with a strong record of closing $1.5-2 million in annual revenue.
• Sales & Outreach Expertise: Proven ability to drive sales through cold calling, prospecting, and email campaigns.
• Market & Industry Knowledge: Deep understanding of IT outsourcing, Digital transformation, SaaS, Cloud-based applications, and AI-driven solutions.
• CRM & Sales Automation: Hands-on experience with Salesforce, HubSpot, Pipedrive, and sales intelligence tools.
• Consultative Selling & Negotiation: Skilled at handling long sales cycles, engaging multiple stakeholders, and closing high-value enterprise deals.
• Performance & Data-Driven Approach: Strong analytical skills with the ability to track KPIs, conversion rates, and revenue metrics.

Why Join Us?

• High-growth opportunity in an expanding IT services company with a strong global presence.
• Attractive compensation package with performance-based incentives and commissions.
• International exposure working with Fortune 500 clients and enterprise businesses.
• Career advancement opportunities into sales leadership and strategic account management.