Digital Marketing Manager

3 weeks ago

Erode, India Avija Digital Full time

 Job Title: Digital Marketing Manager Company: RankRover Location: Remote Experience: 3-4 Years Employment Type: Full-timeAbout RankRoverRankRover is a growing digital growth platform that helps global brands improve their online visibility, search rankings, and digital presence. We work with businesses across various industries and offer high-quality SEO, PR, Reddit marketing, YouTube marketing, link-building packages, and performance-driven digital marketing solutions. As we expand our service offerings, we are strengthening our marketing team and looking for a skilled Digital Marketing Manager to support and lead our digital growth initiatives.Role OverviewWe are seeking a performance-driven Digital Marketing Manager with 2–3 years of hands-on experience in digital marketing. The ideal candidate should be strong in funnel building, email marketing, newsletters, and ad campaign management, along with a good understanding of SEO and social media.This role requires someone who is analytical, creative, and comfortable managing multi-channel campaigns in a fast-paced environment.Key ResponsibilitiesDevelop and execute digital marketing strategies aligned with business goals.Build, manage, and optimize marketing funnels for lead generation, nurturing, and conversions.Plan and execute email marketing & newsletter campaigns using tools like Smartlead or similar platforms.Manage and optimize advertising campaigns on Google Ads, Meta Ads, YouTube, and other platforms.Support SEO initiatives and manage website to improve organic visibility.Oversee social media activities and ensure brand consistency across platforms.Monitor KPIs and analyze performance using GA4, Ads Manager, and Search Console.Prepare weekly/monthly reports with clear insights and recommendations.Collaborate with content, design, sales, and leadership teams for smooth campaign execution.Stay updated with digital marketing trends, automation tools, and best practices.RequirementsBachelor’s Or MBA degree in Marketing, Business, Communications, or related field.3-4 years of hands-on experience in digital marketing.Proven experience in funnel creation, email marketing, newsletters, and paid ads.Good understanding of SEO basics, content strategy, and marketing automation tools.Strong command of Google Ads, Meta Ads, and analytics tools.Ability to manage multiple campaigns and deadlines in a remote work setting.Excellent communication, analytical, and organizational skills.Previous experience with SaaS marketing and in a startup is a plus (Not mandatory) Key SkillsFunnel BuildingEmail Marketing & NewslettersPerformance Marketing (Google/Meta/YouTube Ads)SEO & Keyword StrategyCampaign Optimization & A/B TestingGA4, Ads Manager & ReportingSocial Media ManagementCreative + Analytical ThinkingContent & Design CoordinationProject & Budget ManagementWebsite HandlingWhat We OfferFully remote work environment.Opportunity to work on high-impact digital initiatives.Competitive salary Upto 9 LPA and performance-based incentives.Learning and growth-oriented work culture.Remote Working.

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