Marketing Director

2 days ago

Odhav, India Sahana System Limited Full time

Job Title: Head of MarketingExperience: 10– 15 Years Department / Function: Marketing – Strategy & Growth Location: Ahmedabad – Work from Office Employment Type: Full-timePosition Overview:We are seeking an accomplished Head of Marketing to lead Sahana System Ltd’s global marketing function, drive brand visibility, and enable business growth through innovative and measurable strategies. The role demands a visionary leader with deep expertise in B2B/enterprise marketing, digital transformation services and international campaigns. The ideal candidate will combine strategic thinking with hands-on execution, building a world-class marketing team to position SSL as a trusted global technology partner.Key ResponsibilitiesDefine and implement the global marketing strategy aligned with Sahana System Ltd’s growth objectives.Build and lead a high-performing marketing team across brand, digital, content, and field marketing.Oversee demand generation, account-based marketing (ABM), and lead nurturing programs.Partner with sales and presales teams to develop impactful proposals, RFP responses, case studies, and go-to-market content.Strengthen Sahana System Ltd’s brand positioning through thought leadership, PR, analyst relations, and industry forums.Drive digital campaigns across SEO, SEM, social media, email, paid ads, and automation platforms.Manage global marketing budgets and deliver measurable ROI.Leverage analytics, data, and AI-driven tools to optimize marketing performance.Lead global events, webinars, and strategic partnerships to enhance market presence.Foster a culture of innovation, continuous improvement, and customer-centric marketing.Required Qualifications & SkillsMust-have:Education: Bachelors in Marketing/Business; MBA preferred.12–18 years of proven marketing experience, with at least 5+ years in a senior leadership role.Strong expertise in B2B enterprise IT/tech services marketing.Demonstrated success in building global brand visibility and lead generation pipelines.Proficiency in digital marketing, automation platforms, CRM, and analytics tools.Track record of managing multi-million marketing budgets and global campaigns.Exceptional communication, storytelling, and stakeholder management skills.Strong leadership qualities with experience in mentoring and scaling marketing teams.Preferred:Experience working with international markets (North America, Europe, Middle East, Asia).Exposure to presales and proposal marketing for enterprise clients.Certifications in digital marketing, analytics, or leadership.Ability to integrate AI/ML-driven solutions into marketing functions.Skills & AttributesStrategic Leadership: Ability to define long-term marketing vision and roadmap.Data-Driven Mindset: Proficient in campaign analytics, dashboards, ROI measurement.Global Outlook: Skilled in navigating cross-cultural collaboration and international campaigns.Innovative Thinker: Keen to adopt new technologies, trends, and platforms.Collaboration & Influence: Partner effectively with executive leadership, sales, and delivery teams.Execution Excellence: Balance between strategy and hands-on operational delivery.Customer-Centricity: Passion for building strong client connections and driving business value.

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