Search Engine Optimization Specialist

3 weeks ago


Gurgaon, Haryana, India Om Sai Global HR Service Full time
Job Description:

We are seeking a detail-oriented and results-driven SEO Specialist to join our digital marketing team.

The ideal candidate will have a deep understanding of search engine algorithms and ranking factors, as well as the ability to develop and execute comprehensive SEO strategies that drive organic traffic and improve search engine rankings.

  • Conduct keyword research to identify high-traffic search terms and target keywords for optimization
  • Optimize website content, structure, and on-page elements to align with SEO best practices
  • Perform technical SEO audits and resolve any issues that may affect website performance
  • Implement link-building strategies to increase domain authority
  • Analyze and report on website traffic, keyword performance, and overall SEO success using tools like Google Analytics and SEMrush
  • Stay updated with the latest SEO trends, algorithm updates, and best practices
  • Collaborate with content and development teams to create SEO-friendly content and enhance website performance
  • Monitor competitors and industry trends to ensure the website remains competitive in search rankings
  • Proven experience as an SEO Specialist or similar role
  • Solid understanding of SEO principles, techniques, and tools
  • Familiarity with web analytics tools (e.g., Google Analytics, SEMrush, Ahrefs)
  • Experience with technical SEO, including on-page and off-page optimization
  • Knowledge of HTML, CSS, and JavaScript is a plus
  • Strong analytical skills with the ability to interpret data and make data-driven decisions
  • Excellent communication and collaboration skills
  • Bachelor's degree in Marketing, Communications, Computer Science, or a related field (preferred)
  • SEO certification (e.g., Google Analytics, Moz, HubSpot) is a plus


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