Performance Marketing Expert

2 weeks ago


Chandigarh, India TheWireMonster Full time

Job Title: Performance Marketing and Media Buyer (Facebook & Instagram Ads Specialist)Company: Wire Monster (Digital Marketing Agency)Location: Mohali (Work from Office)Salary: ₹20,000 – ₹30,000/month (base pay) + performance incentivesResponsibilities:Plan, execute & optimize paid media campaigns across Facebook and Instagram (mandatory)Manage and scale ad spend efficiently while maintaining ROI & CPA goalsCreate and test ad angles, hooks, and creatives to identify high-performing contentCollaborate with creative and strategy teams to produce video ads, UGC content, and ad variationsAnalyze performance data, audience insights, and trends to guide campaign decisionsManage campaigns across Google Ads (preferred) and platforms like Twitter, , Amazon, and YouTube (a plus)Perform regular A/B testing and creative testing to optimize CTRs and conversionsStay updated with the latest advertising trends, platform policies, and algorithm changesWork with both Indian and international clients, managing campaigns across diverse marketsWe will provide you with courses and constant learning to stay updated in the marketRequirements:Proven experience managing Facebook & Instagram ad campaignsSolid understanding of media buying principles, audience segmentation, and retargeting strategiesExperience handling large-scale ad budgets and performance trackingWorking knowledge of Google Ads and other paid platforms is a plusStrong analytical skills & ability to interpret campaign metrics (CPC, CTR, ROAS, etc.)Eye for creative strategy and testing (what works, what doesn’t, and why)Familiarity with eCommerce, lead generation, and D2C campaignsExcellent communication and collaboration skillsPerks:Competitive salary: ₹20,000 – ₹30,000/month (base pay) + performance incentivesWork on global client projects across multiple industriesExposure to advanced media buying strategies and toolsOpportunity for career growth in a results-driven, creative digital agencyBe part of a fast-growing team at the cutting edge of digital marketing


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