Creative Head

7 days ago


Gurugram, India Thrillophilia.com Full time

Before you apply — read this. This is a performance role. You’ll be judged on ROAS, CAC, CTR, CVR and testing velocity — not on how “nice” a creative looks. If you think in data, hooks, angles, hypotheses and experiments , keep reading. What You’ll Own Your north stars: ROAS, CTR, CVR, CAC, testing velocity . You will: Turn growth targets into creative hypotheses, hooks & test plans . Own end-to-end performance creative production — concepts, scripts, storyboards, UGC, reels, statics, carousels, landing page assets. Build & optimize funnels and LPs so ads → LP → sale is one seamless, high-converting journey. Live in dashboards — scale winners, kill losers, codify learnings . Run a weekly testing engine that ships new concepts without fail. Lead & sharpen a small in-house + UGC/freelancer squad . This Role Is Not for You If… You’ve only done brand/awareness work. Your creative defense is “it looks good”. You can’t interpret performance dashboards. You don’t enjoy speed, experiments or iteration. You Should Have 5–10 years building performance-first creatives for D2C / e-commerce / travel / fintech. A portfolio that highlights impact, not aesthetics (CTR lifts, CAC drops, format wins). Strong command of short-form video + UGC for Meta, YouTube, reels. Comfort with funnels, pixels, attribution, experiments . Ability to build creative systems — templates, asset libraries, playbooks. What Success Looks Like in this role : Market-wise winning playbooks (Destinations - Dubai, Bali, Europe, etc.) A repeatable, fast-moving testing engine Clear uplift in ROAS, CTR, CVR, CAC A tight, high-output performance creative squad Why Thrillophilia No fluff. No slow days. No “agency energy”. Just speed, experimentation, ownership and impact . If you love intensity, creativity, and chasing wins — welcome to Thrillophilia.



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