International Marketing

4 weeks ago


Ahmedabad, India MEDIPLUS® | Shree Umiya Surgical Pvt. Ltd. Full time

Job Summary The International Marketing & Business Development Executive will be responsible for expanding the company’s global footprint through systematic country-wise lead generation, digital marketing, exhibition coordination, and data analytics. The role involves identifying potential distributors, engaging prospects, and supporting the sales pipeline through data-driven marketing and relationship building. Key Responsibilities ·      Generate and qualify leads from target countries using LinkedIn, export data portals, trade directories, and other digital tools. ·      Research potential distributors, OEM clients, and institutional buyers by product category and region. ·      Maintain a comprehensive database of country-wise and product-wise prospects. ·      Execute digital campaigns for international buyer engagement through LinkedIn, email, and other platforms. ·      Send bulk and targeted email campaigns, track engagement metrics, and maintain mailing lists. ·      Support online branding activities — product promotion, catalog circulation, and awareness campaigns. ·      Assist in pre-exhibition planning — target buyer identification, mailers, and appointment scheduling. ·      Manage post-exhibition lead data entry, categorization, and follow-up tracking through CRM/ERP. ·      Analyze international trade data and buyer behavior to identify new business opportunities. ·      Prepare periodic reports and dashboards highlighting lead conversion, country performance, and campaign ROI. ·      Maintain accurate and updated data of all leads and existing clients in the CRM/ERP system. ·      Transfer qualified leads to the respective Sales Department or Territory Manager for conversion. ·      Engage leads through consistent follow-up, professional communication, and product updates. ·      Build long-term business relationships with international clients and channel partners. Desired Candidate Profile ·      Bachelor’s or Master’s degree in International Business, Marketing, Commerce, or Life Sciences. ·      1–3 years of experience in international marketing or business development (medical devices or pharma preferred). ·      Excellent communication and writing skills in English. ·      Sound knowledge of MS Excel, and CRM tools ·      Analytical mindset, proactive approach, and attention to detail.


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