Marketing Specialist

2 days ago

Pune, Maharashtra, India Cummins Inc. Full time

DESCRIPTION

Key Responsibilities:

Account Management: Responsible for managing specific Key Accounts (OEMs) in Engine Business Unit Off Highway Business to drive top line and bottom line.

Formulate and implement initiatives to enhance Cummins position in the OEM account and increase wallet share.

Lead cross-functional teams to support OEMs' growth and strengthen relationships with customers.

Marketing Strategy: Leads the development of marketing plans by preparing market research, pricing analyses, and interpreting data for discussion with marketing leaders.

Works with leaders to develop marketing communication plans and prepares drafts of marketing communications.

Leads project management support and communicates plans, deadlines, and achievements to marketing leaders.

Project and Communication Management: Works across regions & customers with cross functional teams to execute projects.

Participates as a representative of Marketing on Value Package Introduction & change management teams.

Understands the global brand strategy and aligns work products to that strategy.

Customer Insight and Continuous Improvement: Documents and understands marketing and sales systems and processes.

Collects and interprets customer satisfaction data; integrates Voice of the Customer into marketing plans.

Participates in continuous improvement activities as the marketing function representative.

Coaches less experienced marketing specialists.

RESPONSIBILITIES

Qualifications, Skills, and Experience:

Education: College, university, or equivalent degree in Marketing, Sales, Business Administration, or a related subject required.

Licenses and Certifications: This position may require licensing for compliance with export controls or sanctions regulations

Competencies:

Balancing Stakeholders: Anticipating and balancing the needs of multiple stakeholders.

Communicating Effectively: Developing and delivering multi-mode communications that convey a clear understanding of the unique needs of different audiences.

Customer Focus: Building strong customer relationships and delivering customer-centric solutions.

Driving Engagement: Creating a climate where people are motivated to do their best to help the organization achieve its objectives.

Planning and Aligning: Planning and prioritizing work to meet commitments aligned with organizational goals.

Resourcefulness: Securing and deploying resources effectively and efficiently.

Channel Awareness: Explaining and contextualizing industry structure, dynamics, and path to market to advance organizational goals.

Market Analysis: Researching information using meaningful and valid sources and data to expand knowledge of markets; analyzing findings to identify trends and create a coherent image of the market; summarizing relevant insights by condensing, prioritizing, and translating how these impact our business.

Marketing Plan Management: Developing marketing mix recommendations based on the 4 Ps (Product, Price, Promotion, and Placement) to meet customer needs and achieve business objectives; guiding and influencing cross-functional implementation and creating a framework to evaluate market responses and business performance.

Translating Relevant Market Data: Collecting and categorizing customer voices and market information by leveraging appropriate research tools and techniques; analyzing research findings to identify opportunities to deliver customer solutions.

Valuing Differences: Recognizing the value that different perspectives and cultures bring to an organization

QUALIFICATIONS

Experience:

Intermediate level of relevant work experience required.

Knowledge of and experience using the four P's of marketing (Product, Price, Promotion, and Placement) required.

  • Digital Data Insights Specialist

    1 day ago

    Pune, Maharashtra, India Ethinos Digital Marketing Full time

    Job OverviewEthinos Digital Marketing is seeking a highly skilled and analytical Website Analytics Specialist to join our team. As a key member of our digital marketing department, you will be responsible for tracking, analyzing, and optimizing website performance to drive data-informed decisions.This role requires a keen ability to translate raw data into...

  • Marketing Communications Specialist

    1 day ago

    Pune, Maharashtra, India Awrange Full time

    Marketing Communications Specialist Job Summary:Awardange is seeking an experienced Marketing Communications Specialist to lead our social media marketing efforts. In this role, you will develop and implement a comprehensive social media strategy that drives engagement and boosts brand awareness.Main Responsibilities:

  • Motion Graphic Design Specialist

    4 days ago

    Pune, Maharashtra, India Amura Marketing Technologies Full time

    Job Description:Amura Marketing Technologies is seeking a highly skilled Motion Graphic Design Specialist to join our team. This individual will be responsible for bringing clients' design requirements to life through captivating motion graphics.In this role, you will have the opportunity to work with a variety of software, including Adobe After Effects,...

  • Digital Marketing Campaign Specialist

    2 weeks ago

    Pune, Maharashtra, India Merlin Marketing | Leading Digital Marketing Agency Full time

    Merlin Marketing | Leading Digital Marketing Agency is seeking a highly skilled Performance Marketing Executive to join our team. In this role, you will be responsible for driving efficient traffic and booking growth by executing spend and campaigns across key digital performance channels.Produce daily reports of KPIs to identify issues and opportunities for...

  • Marketing Support Specialist

    2 days ago

    Pune, Maharashtra, India DEVENDRA AUTOMOILE PVT. LTD. Full time

    Company Overview:  DEVENDRA AUTOMOBILE PVT. LTD. is a leading organization in the industry, seeking a highly skilled and experienced Marketing Support Specialist to join our team.  As a Marketing Support Specialist, you will be responsible for providing personal assistance to executives, managing diaries, handling clerical tasks, and ensuring smooth...

  • Digital Marketing Specialist

    2 weeks ago

    Pune, Maharashtra, India Starglazze Film and Television Academy Full time

    Job DescriptionCompany DescriptionStarGlazze Film and Television Academy offers creative and technical programs in Acting, Modelling, Cinematography, Film Direction, Film Making, Photography, Video Editing, and Sound Engineering that are aligned with Bollywood and International film industry standards. Additionally, they provide Short Screen Acting courses...

  • Senior Design Specialist

    21 hours ago

    Pune, Maharashtra, India Alchemist Marketing & Talent Solutions Full time

    Are you a skilled graphic artist looking for a challenging role? Do you have a passion for creating stunning visuals?We are seeking a Senior Design Specialist to join our team. As a Senior Design Specialist, you will be responsible for collaborating with the team to ensure consistency of designs across various media outlets.About Us:Alchemist Marketing &...

  • Marketing Specialist Position

    5 days ago

    Pune, Maharashtra, India EncureIT Full time

    EncureIT Job Opportunity: Marketing Specialist Position">About the Company: EncureIT is a reputable digital marketing agency that provides innovative solutions to its clients.Job Summary: We are seeking a talented Marketing Specialist to manage our social media campaigns and develop effective digital marketing strategies.Key Responsibilities:Implement AI...

  • Marketing Specialist @ RealtyRoof

    2 weeks ago

    Pune, Maharashtra, India Realtyroof Full time

     We're Hiring: Marketing Specialist – RealtyRoof ( Real estate Sales & Marketing company ) Are you a marketing expert  with experience in real estate lead generation ? Do you have a passion for developing strategies, implementing software solutions, and driving growth ? If yes, RealtyRoof  wants you  Position:  Marketing Specialist  Location:...

  • Salesforce Marketing Cloud Specialist

    5 days ago

    Pune, Maharashtra, India InfoBeans Full time

    **Company Overview**At InfoBeans, we are looking for a skilled Salesforce Marketing Cloud (SFMC) specialist to join our team. As an SFMC specialist, you will be responsible for developing and implementing complex marketing automation campaigns using Email Studio, Automation Studio, Journey Builder, Mobile Studio, and Web Studio.

  • Digital Marketing Specialist

    2 days ago

    Pune, Maharashtra, India Backops Business Services LLP Full time

    About UsBackops Business Services LLP is a dynamic organization that requires a skilled Digital Marketing Specialist to join our team in Pune, India. This role offers an exciting opportunity for individuals looking to build their career in digital marketing.

  • Marketing Specialist

    3 weeks ago

    Pune, Maharashtra, India Holland Advisors Full time

    Job Title: Marketing Specialist The Marketing Specialist will play a key role in driving the company's marketing efforts, primarily responsible for assisting in implementing marketing campaigns, content creation, and maintaining a database of all created content. Duties and Responsibilities: Assist in implementing marketing campaigns, encompassing both...

  • Influencer Marketing Specialist

    5 days ago

    Pune, Maharashtra, India UrbanRoof Pvt. Ltd. Full time

    We are seeking a highly motivated Influencer Marketing Specialist to join our team. As an Influencer Marketing Specialist, you will be responsible for developing and executing social media strategies to grow URBANROOF's online presence.Key ResponsibilitiesDevelop and execute social media strategies to increase brand awareness and engagement.Identify and...

  • Marketing specialist

    1 day ago

    Pune, Maharashtra, India WeEVOLVE Full time

    Job Title: Marketing Specialist (Copywriting, Content Creation, Podcast & Community Engagement)Location: PuneJob Type: Full-TimeDepartment: Marketing SpecialistKey Responsibilities:Copywriting & Content Creation:Write engaging, clear, and compelling content for various channels including blogs, websites, email campaigns, and social media platforms.Ensure all...

  • Digital Marketing Specialist

    4 days ago

    Pune, Maharashtra, India Anduril Retail Private Limited Full time

    Job OverviewWe are seeking a skilled Digital Marketing Specialist to join our team at Anduril Retail Private Limited. This role involves implementing and managing off-page SEO strategies, building quality backlinks, engaging in Quora marketing, and creating valuable content to drive inbound traffic and generate leads.

  • Marketing Specialist

    4 weeks ago

    Pune, Maharashtra, India Holland Advisors Full time

    Job DescriptionJOB TITLE: MARKETING SPECIALISTJOB LOCATION: PUNEThe Marketing Specialist will primarily be responsible for assisting in implementing marketingcampaigns, content writing, ensuring engagement rate remain high and maintaining a databaseof all the created content ( blogs, graphics, videos, etc.)Duties and Responsibilities:Assist in implementing...

  • Marketing Specialist

    3 weeks ago

    Pune, Maharashtra, India Holland Advisors Full time

    JOB TITLE: MARKETING SPECIALISTJOB LOCATION: PUNEThe Marketing Specialist will primarily be responsible for assisting in implementing marketingcampaigns, content writing, ensuring engagement rate remain high and maintaining a databaseof all the created content ( blogs, graphics, videos, etc.)Duties and Responsibilities:• Assist in implementing marketing...

  • Marketing Specialist

    5 days ago

    Pune, Maharashtra, India WeEVOLVE Full time

    Job Title: Marketing Specialist (Copywriting, Content Creation, Podcast & Community Engagement)Location: PuneJob Type: Full-TimeDepartment: Marketing SpecialistKey Responsibilities:Copywriting & Content Creation:Write engaging, clear, and compelling content for various channels including blogs, websites, email campaigns, and social media platforms.Ensure all...

  • Content Marketing Specialist

    2 days ago

    Pune, Maharashtra, India Snaphunt Pte. Ltd. Full time

    Job Overview:We are seeking a highly skilled Content Marketing Specialist to join our team at Snaphunt Pte. Ltd. As a key member of our digital marketing team, you will be responsible for developing and implementing a comprehensive content marketing strategy that aligns with our brand's goals and objectives.The ideal candidate will have a strong...

  • Digital Marketing Specialist

    2 days ago

    Pune, Maharashtra, India Xecom Information Technologies Private Limited Full time

    About Xecom Information Technologies Private LimitedXecom Information Technologies Private Limited is a dynamic organization that seeks an experienced Digital Marketing Specialist to join our team. As a Digital Marketing Specialist, you will be responsible for driving the company's online presence and marketing efforts.Job Description:The successful...