Social Media Manager

4 weeks ago

Kolkata, West Bengal, India NK Realtors Full time

Job Title: Social Media Manager – Video Content Specialist

NK Realtors, is one of the largest vertically integrated real estate service provider in India since the

last 40 years. Headquartered in Kolkata , the company is well known for its

deep employee centric approach NK Realtors is easily one of the best organisation to work for and build careers. With the real estate industry on the threshold of tremendous growth over the next 20 years, NK Realtors with its rich history, brand & structure gives the perfect opportunity to grow your career.

Job Summary:

Position: Social Media Marketing You tube Specialist (KOLKATA)

Job description

NK Realtors, is one of the largest vertically integrated real estate service provider in India since the

last 40 years. Headquartered in Kolkata , the company is well known for its

deep employee centric approach NK Realtors is easily one of the best organisation to work for and build careers. With the real estate industry on the threshold of tremendous growth over the next 20 years, NK Realtors with its rich history, brand & structure gives the perfect opportunity to grow your career.

We are looking for a creative and data-driven YouTube & Video Marketing Specialist to lead and grow our company's YouTube presence. This person will be responsible for increasing reach, improving subscriber growth, and ensuring high-quality, engaging video content aligned with our brand and goals.

Key Responsibilities:

Develop and execute a YouTube channel growth strategy

Plan and manage video content calendar (ideation, scripting, scheduling)

Handle video shooting and editing (or coordinate with editors/creators)

Optimize videos with SEO best practices – titles, descriptions, tags, thumbnails

Monitor YouTube analytics and performance metrics, adjust strategies as needed

Run A/B testing on thumbnails, headlines, and formats

Collaborate with marketing and design teams to align messaging

Stay updated with YouTube algorithm changes and industry trends

Requirements:

Proven track record of growing YouTube channels (please share links or portfolios)

Proficiency in video editing tools (e.g., Adobe Premiere Pro, Final Cut Pro, Canva, etc.)

Basic knowledge of scripting, storytelling, and branding

Understanding of YouTube Studio, analytics, and YouTube SEO

Strong communication and project management skills

(Bonus) Experience with paid promotion on YouTube (ads)

Preferred Qualifications:

Bachelor's degree in Marketing, Media, Communications, or related field

5+ years of relevant experience managing a YouTube channel or video brand

Creative mindset with a strong understanding of audience behavior on YouTube.

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